{"id":9084,"date":"2019-09-26T01:43:28","date_gmt":"2019-09-25T23:43:28","guid":{"rendered":"http:\/\/www.desamark.com\/?p=9084"},"modified":"2020-09-21T01:31:57","modified_gmt":"2020-09-20T23:31:57","slug":"google-ads-video-advertising-certification-answers","status":"publish","type":"post","link":"https:\/\/www.desamark.com\/en\/google-ads-video-advertising-certification-answers\/","title":{"rendered":"Google Ads Video Advertising Certification Assessment Answers &#8211; Updated"},"content":{"rendered":"<div class=\"b3cd6887acdafe2b327867b60ef6c5e5\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<style>.rectangle_adsense { width: 600px; height: 300px; }\r\n@media(max-width: 500px) { .rectangle_adsense { width: 300px; height: 600px; } }\r\n<\/style>\r\n<center><!-- banner-adaptable --><ins class=\"adsbygoogle rectangle_adsense\" data-ad-client=\"ca-pub-3365192051533074\" data-ad-slot=\"6285686843\"><\/ins><script>(adsbygoogle = window.adsbygoogle || []).push({});<\/script><\/center>\r\n<script>\r\n(adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n<p>Google AdWords Video Advertising is now\u00a0<a href=\"https:\/\/www.certificationanswers.com\/en\/category\/google-ads-video-advertising-certification-assessment-answers\/\">Google Ads Video Advertising Certification Assessment Answers<\/a> .<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large aligncenter\" src=\"https:\/\/static-2.gumroad.com\/res\/gumroad\/8610577279900\/asset_previews\/8ec1d699fe96d98cad50a0b560240643\/retina\/Google_20Ads_20Video_20Certification_20Exam_20Answers.png\" alt=\"Google Ads Video Advertising Certification Assessment Answers\" width=\"525\" height=\"295\" \/><\/p><div class=\"b3cd6887acdafe2b327867b60ef6c5e5\" data-index=\"3\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<!-- link-adaptable -->\r\n<ins class=\"adsbygoogle\" style=\"display:block;height:129px;\" data-ad-client=\"ca-pub-3365192051533074\" data-ad-slot=\"9455629345\" data-ad-format=\"link\" data-full-width-responsive=\"true\"><\/ins>\r\n<script>(adsbygoogle = window.adsbygoogle || []).push({});<\/script>\n<\/div>\n\n<p><span style=\"color: #000000;\">This exam covers basic and advanced concepts, including best practices for creating, managing and optimizing video advertising campaigns across YouTube and the web.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-7715 aligncenter\" src=\"https:\/\/static-2.gumroad.com\/res\/gumroad\/8610577279900\/asset_previews\/3447776c9705a88453da10c3ed77f52a\/retina\/video_20advertising_20100_20correct.jpg\" alt=\"Google AdWords Video Certification Advertising Assessment Exam Answers - Academy for ads - 2018\" width=\"1024\" height=\"480\" \/><\/p>\n<p>Google Ads Video Certification is available in a new Google Academy for Ads experience \u2014 SkillShop. During the exam you get 50 questions randomly from 150 possible questions pool.<\/p>\n<p>&nbsp;<\/p>\n<div style=\"text-align: center;\"><a class=\"button\" href=\"https:\/\/gumroad.com\/l\/Google-Ads-Video-Advertising-Certification-Exam-Answers\">Get Certified in Google Ads Video Advertising\u00a0Now!!!<\/a><\/div>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/an-effective-bumper-ad-created-according-to-googles-best-practices-includes-a-combination-of-branding-audio-and-breaking-the-fourth-wall-or-speaking-directly-to-the-camera-what\/\">An Effective Bumper Ad Created, According To Google\u2019s Best Practices, Includes A Combination Of Branding, Audio, And Breaking The Fourth Wall \u2014 Or Speaking Directly To The Camera. What Does Google Recommend You Avoid Using In Your Bumper Ad?<\/a><\/h2>\n<ul>\n<li>Products, services, and domain<\/li>\n<li>Text slides, subtitles, and voice-overs<\/li>\n<li>Actors, animals, and comedy<\/li>\n<li>Graphics, promotions, and music<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/jane-takes-on-the-task-of-explaining-to-a-new-client-why-youtube-is-the-best-place-for-their-marketing-dollars-she-tells-them-that-with-data-and-tools-google-powers-youtube-and-delivers-proven-resu\/\">Jane Takes On The Task Of Explaining To A New Client Why YouTube Is The Best Place For Their Marketing Dollars. She Tells Them That, With Data And Tools, Google Powers YouTube And Delivers Proven Results. What Other Reason Could Jane Give To Convince Her Client To Use YouTube?<\/a><\/h2>\n<ul>\n<li>YouTube has the smallest number of advertisers in each vertical.<\/li>\n<li>YouTube refunds advertising spend if no conversion goals are met.<\/li>\n<li>YouTube offers the most engaged audience on the web.<\/li>\n<li>YouTube campaigns require no optimization or management.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/marta-wants-to-create-a-trueview-for-action-campaign-to-grow-sales-of-her-products-she-knows-her-history-with-youtube-conversions-will-determine-which-smart-bidding-option-shell-have-to-use\/\">Marta Wants To Create A TrueView For Action Campaign To Grow Sales Of Her Products. She Knows Her History With YouTube Conversions Will Determine Which Smart Bidding Option She\u2019ll Have To Use. What Are The Two Smart Bidding Options Available In TrueView For Action Campaigns?<\/a><\/h2>\n<ul>\n<li>Cost-per-thousand impression and Maximize Clicks<\/li>\n<li>Max Conversions and target cost-per-acquisition<\/li>\n<li>Target impression share and cost-per-view<\/li>\n<li>Cost-per-click and target return on ad spend<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/lous-client-loves-his-suggestion-of-building-an-audience-using-specific-keywords-to-capture-attention-when-users-are-making-an-active-purchase-decision-which-youtube-intent-audience-solution\/\">Lou\u2019s Client Loves His Suggestion Of Building An Audience Using Specific Keywords To Capture Attention When Users Are Making An Active Purchase Decision. Which YouTube Intent Audience Solution Did Lou Suggest To His Client?<\/a><\/h2>\n<ul>\n<li>Custom Intent audiences<\/li>\n<li>Core Customer audiences<\/li>\n<li>Life Events audiences<\/li>\n<li>Buy Signal audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/jana-is-building-new-creatives-for-her-youtube-campaign-following-the-abcds-of-youtube-advertising-her-creatives-use-real-people-in-a-fast-paced-setting-to-attract-viewers-audio-and-video-communica\/\">Jana Is Building New Creatives For Her YouTube Campaign, Following The ABCDs Of YouTube Advertising. Her Creatives Use Real People In A Fast-Paced Setting To Attract Viewers. Audio And Video Communicate Her Logo And Brand Messaging. She\u2019s Created A Connection Using Action To Evoke Excitement In Her Viewers. What Recommendation From The ABCDs Has She Yet To Implement?<\/a><\/h2>\n<ul>\n<li><span style=\"color: #000000;\">She\u2019s yet to direct her viewers on the specific actions they should take after viewing.<\/span><\/li>\n<li><span style=\"color: #000000;\">She needs to create a domain username and password for Performance Planner.<\/span><\/li>\n<li><span style=\"color: #000000;\">She hasn\u2019t created a website page to house the YouTube video on a separate server.<\/span><\/li>\n<li><span style=\"color: #000000;\">She hasn\u2019t set up the billing for the account that contains the YouTube campaign.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/creators-choose-youtube-for-its-reach-and-the-infrastructure-of-innovation-the-platform-is-committed-to-building-what-are-two-other-reason-creators-choose-youtube-choose-2\/\">Creators Choose YouTube For Its Reach And The Infrastructure Of Innovation The Platform Is Committed To Building. What Are Two Other Reason Creators Choose YouTube? (Choose 2.)<\/a><\/h2>\n<ul>\n<li>YouTube creators can advertise job opportunities for potential applicants.<\/li>\n<li>YouTube creators are given the freedom to express themselves.<\/li>\n<li>YouTube creators can earn income by sharing ads alongside their content.<\/li>\n<li>YouTube creators can use platform tools to build their own brand\u2019s website.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/users-choose-youtube-because-it-allows-them-to-join-an-online-community-this-allows-youtube-advertisers-to-reach-these-users-much-more-effectively-what-are-two-other-reasons-that-users-choose-youtub\/\">Users Choose YouTube Because It Allows Them To Join An Online Community. This Allows YouTube Advertisers To Reach These Users Much More Effectively. What Are Two Other Reasons That Users Choose YouTube? (Choose 2.)<\/a><\/h2>\n<ul>\n<li>Users choose YouTub to engage with their favorite creators<\/li>\n<li>Users choose YouTube to access a local cable provider.<\/li>\n<li>Users choose YouTube to play games across platforms.<\/li>\n<li>Users choose YouTube for rich and diverse content.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/amys-latest-youtube-advertising-campaign-was-a-tremendous-success-she-saw-more-activity-than-she-anticipated-but-shes-not-certain-where-all-of-it-came-from-she-knows-this-data-wou\/\">Amy\u2019s Latest YouTube Advertising Campaign Was A Tremendous Success. She Saw More Activity Than She Anticipated, But She\u2019s Not Certain Where All Of It Came From. She Knows This Data Would Help Her Improve Her Future Performance. How Can Amy Get The Information She Needs From YouTube Analytics?<\/a><\/h2>\n<ul>\n<li>She can check the inbound social media report.<\/li>\n<li>She can download the referrer category report.<\/li>\n<li>She can download the traffic sources report.<\/li>\n<li>She can review the sources tied to each click.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/myras-newest-client-uses-a-crm-to-keep-track-of-customer-information-theyd-like-to-use-this-data-to-engage-past-customers-with-a-youtube-campaign-promoting-their-newest-product-line\/\">Myra\u2019s Newest Client Uses A CRM To Keep Track Of Customer Information. They\u2019d Like To Use This Data To Engage Past Customers With A YouTube Campaign Promoting Their Newest Product Line. Which Intent Audience Solution On YouTube Should Myra Select For This Campaign?<\/a><\/h2>\n<ul>\n<li><span style=\"color: #000000;\">Customer Match and Similar Audiences<\/span><\/li>\n<li><span style=\"color: #000000;\">Consumer Direct and New audiences<\/span><\/li>\n<li><span style=\"color: #000000;\">Ideal Candidate and CRM audiences<\/span><\/li>\n<li><span style=\"color: #000000;\">General Purchase and Return audiences<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/google-created-the-abcds-of-youtube-to-help-advertisers-get-the-most-from-their-creatives-you-attract-attention-from-the-beginning-brand-naturally-and-meaningfully-and-connect-with-your-viewer-thro\/\">Google Created The ABCDs Of YouTube To Help Advertisers Get The Most From Their Creatives. You Attract Attention From The Beginning, Brand Naturally And Meaningfully, And Connect With Your Viewer Through Emotion And Storytelling. What\u2019s The Final Recommendation Contained In The ABCDs Of YouTube?<\/a><\/h2>\n<ul>\n<li><span style=\"color: #000000;\">Determine what the viewer is interested in.<\/span><\/li>\n<li><span style=\"color: #000000;\">Start a dialog with the viewer based on the ad.<\/span><\/li>\n<li><span style=\"color: #000000;\">Direct clearly what you want the viewer to do.<\/span><\/li>\n<li><span style=\"color: #000000;\">Drive viewers to make decisions about a brand.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/google-created-the-abcds-of-youtube-to-provide-advertisers-with-a-set-of-guidelines-to-follow-to-develop-high-impact-creatives-you-attract-users-from-the-very-beginning-and-brand-naturally-lastly-y\/\">Google Created The ABCDs Of YouTube To Provide Advertisers With A Set Of Guidelines To Follow To Develop High-Impact Creatives. You Attract Users From The Very Beginning And Brand Naturally. Lastly, You Direct Them By Stating Clearly What You Want Them To Do. Which Recommendation Did We Leave Out?<\/a><\/h2>\n<ul>\n<li>Communicate with the viewer through third-party software.<\/li>\n<li>Coordinate secondary marketing channels to follow-up.<\/li>\n<li>Connect with the viewer through emotion and storytelling.<\/li>\n<li>Create a connection by placing a cookie on their device.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/the-abcds-of-youtube-assist-advertisers-in-developing-the-most-effective-creatives-the-first-recommendation-attract-concentrates-on-hooking-your-audience-in-your-ads-opening-moments-accor\/\">The ABCDs Of YouTube Assist Advertisers In Developing The Most Effective Creatives. The First Recommendation, Attract, Concentrates On Hooking Your Audience In Your Ad\u2019s Opening Moments. According To Google Research, What Should You Focus On To Attract Viewers?<\/a><\/h2>\n<ul>\n<li><span style=\"color: #000000;\">Offers and warranties<\/span><\/li>\n<li><span style=\"color: #000000;\">Framing and pacing<\/span><\/li>\n<li><span style=\"color: #000000;\">Colors and graphics<\/span><\/li>\n<li><span style=\"color: #000000;\">Text and voice-overs<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/audra-is-marketing-manager-for-a-concert-venue-shes-tasked-with-creating-a-youtube-campaign-reaching-fans-of-the-musicians-theyve-already-booked-for-the-summer-which-youtube-audien\/\">Audra Is Marketing Manager For A Concert Venue. She\u2019s Tasked With Creating A YouTube Campaign Reaching Fans Of The Musicians They\u2019ve Already Booked For The Summer. Which YouTube Audience Solution Could Audra Choose To Reach These Users?<\/a><\/h2>\n<ul>\n<li>Determinant List<\/li>\n<li>Program Candidate<\/li>\n<li>Custom Affinity<\/li>\n<li>Detailed Demographic<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/lori-manages-digital-marketing-for-a-travel-agency-and-believes-youtube-could-help-the-company-reach-a-wider-audience-she-told-her-employer-that-users-choose-youtube-for-the-rich-and-diverse-content-2\/\">Lori Manages Digital Marketing For A Travel Agency And Believes YouTube Could Help The Company Reach A Wider Audience. She Told Her Employer That Users Choose YouTube For The Rich And Diverse Content. What Two Other Reasons Can Lori Provide For Why Users Choose YouTube? (Choose 2.)<\/a><\/h2>\n<ul>\n<li>Users can search for specific job opportunities.<\/li>\n<li>Users can directly engage with the creators they care about.<\/li>\n<li>Users can connect with a community.<\/li>\n<li>Users can search for specific ads.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/iryna-is-creating-a-six-second-bumper-ad-for-youtube-and-wants-to-follow-googles-best-practices-shes-planning-to-use-her-product-in-the-video-along-with-her-companys-jingle\/\">Iryna Is Creating A Six-Second Bumper Ad For YouTube And Wants To Follow Google\u2019s Best Practices. She\u2019s Planning To Use Her Product In The Video Along With Her Company\u2019s Jingle. She Knows There\u2019s Another Best Practice That Has To Do With Breaking The Fourth Wall. What Does Breaking The Fourth Wall Refer To When Creating A Bumper Ad?<\/a><\/h2>\n<ul>\n<li>Ads with less than a quarter of their time viewed<\/li>\n<li>Ads that have no actors or subjects involved<\/li>\n<li>Ads that offer four different types of discounts<\/li>\n<li>Ads with a person speaking directly to the camera<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/leigh-is-the-marketing-manager-for-a-makeup-brand-releasing-a-new-line-of-mascara-they-have-an-extensive-customer-list-and-would-like-to-use-customer-data-to-reach-past-customers-with-their-new-produ\/\">Leigh Is The Marketing Manager For A Makeup Brand Releasing A New Line Of Mascara. They Have An Extensive Customer List And Would Like To Use Customer Data To Reach Past Customers With Their New Product. Leigh Needs To Create A Customer Match Audience. What\u2019s The Three-Step Process For Creating A Customer Match Audience?<\/a><\/h2>\n<ul>\n<li>Upload data, match the data, and create audience lists<\/li>\n<li>Create fields, file translation, and input customer roles<\/li>\n<li>Parse data, format files, and create reports<\/li>\n<li>Categorize inputs, distribute values, and assign traits<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/mina-owns-a-high-end-fashion-boutique-and-has-seen-success-with-youtube-advertising-over-the-past-year-shes-uncertain-which-type-of-bidding-she-should-choose-for-her-trueview-for-action-camp\/\">Mina Owns A High-End Fashion Boutique And Has Seen Success With YouTube Advertising Over The Past Year. She\u2019s Uncertain Which Type Of Bidding She Should Choose For Her TrueView For Action Campaign. She Has A Year\u2019s Worth Of Conversion Data, But She\u2019s Not Comfortable With That Cost-Per-Acquisition. Which Bidding Type Would Be Best In This Scenario?<\/a><\/h2>\n<ul>\n<li>Target conversion share<\/li>\n<li>Min cost-per-conversion<\/li>\n<li>Target cost-per-conversion<\/li>\n<li>Max Conversions<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/bens-client-owns-more-than-20-vitamin-shops-around-the-region-and-has-seen-success-with-youtube-advertising-ben-has-recommended-store-visits-for-trueview-for-action-as-a-measurement-solution\/\">Ben\u2019s Client Owns More Than 20 Vitamin Shops Around The Region And Has Seen Success With YouTube Advertising. Ben Has Recommended Store Visits For TrueView For Action As A Measurement Solution To Connect Online Influence To Offline Action. The Client Has Asked Ben To Explain Which Events Trigger A Store Visit. Which Two Events Trigger A Store Visit For TrueView For Action?<\/a><\/h2>\n<ul>\n<li>Users who purchase a product from the website and visit a store within 90 days and users who clicked the ad and visited a location within 90 days<\/li>\n<li>Users who\u2019ve clicked an element of the ad and enter a store within 30 days and users who\u2019ve watched 10 seconds of the ad and visit the store within 30 days<\/li>\n<li>Users who skipped the ad before 10 seconds elapsed and visited a store within 30 days and users who hit the back button and visited a location within 30 days<\/li>\n<li>Users who watch all of the ad and visit a location within 90 days and users who clicked the ad two or more times and visited a store within 90 days<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>===<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"c41f\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/of-the-available-first-party-audience-solutions-for-youtube-which-would-help-you-find-future-customers-with-audience-profiles-of-35-54-year-olds-researching-motorcycles-likely-on-an-iphone\/\">Of the available first-party audience solutions for YouTube, which would help you find future customers with audience profiles of 35-54-year-olds, researching motorcycles, likely on an iPhone?<\/a><\/h2>\n<ul>\n<li id=\"29f0\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Exact Match<\/li>\n<li id=\"2650\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match<\/li>\n<li id=\"25a3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Remarketing<\/li>\n<li id=\"7685\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Similar Audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"d47d\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-type-of-google-audience-signal-analyzes-user-behavior-to-identify-people-who-have-for-example-recently-graduated-from-college-and-may-need-to-move\/\">Which type of Google Audience Signal analyzes user behavior to identify people who have, for example, recently graduated from college and may need to move?<\/a><\/h2>\n<ul>\n<li id=\"6f5d\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Consumer Patterns<\/li>\n<li id=\"c7b7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity audiences<\/li>\n<li id=\"25f1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Life Events<\/li>\n<li id=\"57f9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In-Market audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"91a6\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/drew-has-a-client-whos-wavering-on-whether-or-not-to-add-youtube-to-their-online-advertising-strategy-which-benefits-of-youtube-audience-solutions-should-drew-present-for-his-client\/\">Drew has a client who\u2019s wavering on whether or not to add YouTube to their online advertising strategy.<br \/>\nWhich benefits of YouTube audience solutions should Drew present for his client\u2019s consideration?<\/a><\/h2>\n<ul>\n<li id=\"c83e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Lower auction bidding, email lists, and social reports<\/li>\n<li id=\"1d72\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Console usage, channel subscriptions, and data volume<\/li>\n<li id=\"8bca\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Real-time data, powerful signals, and cross-device reach<\/li>\n<li id=\"74ee\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Competitive analysis, refundable budgets, and email lists<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"cd8f\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-trueview-ad-format-is-optimized-for-lift-in-ad-recall\/\">Which TrueView ad format is optimized for lift in ad recall?<\/a><\/h2>\n<ul>\n<li id=\"6889\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView for action<\/li>\n<li id=\"8f5a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream<\/li>\n<li id=\"080f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView discovery<\/li>\n<li id=\"aca9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for reach<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c0eb\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-youtubes-consideration-and-interest-ad-formats-enable-advertisers-to-reach-their-audiences-when-they-see-interesting-new-content-on-the-youtube-home-feed\/\">Which of YouTube\u2019s consideration and interest ad formats enable advertisers to reach their audiences when they see interesting new content on the YouTube home feed?<\/a><\/h2>\n<ul>\n<li id=\"244e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Bumper ads<\/li>\n<li id=\"5639\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Video masthead<\/li>\n<li id=\"0ed9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView discovery ads<\/li>\n<li id=\"ba8a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream ads<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"260c\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/miranda-a-google-video-specialist-is-recommending-youtube-to-an-advertiser-whos-looking-to-drive-direct-response-objectives-with-over-two-billion-logged-in-monthly-users-and-the-highest-vi\/\">Miranda, a Google video specialist, is recommending YouTube to an advertiser who\u2019s looking to drive direct response objectives. With over two billion logged-in monthly users and the highest viewability and audibility on the web at 95%, YouTube is a place to drive action.<br \/>\nWhat else makes YouTube ideal for driving action?<\/a><\/h2>\n<ul>\n<li id=\"cd34\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Over 40% of global shoppers purchased products they discovered on YouTube.<\/li>\n<li id=\"9ffb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Over 60% of global shoppers purchased products they discovered on YouTube.<\/li>\n<li id=\"1126\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Over 80% of global shoppers purchased products they discovered on YouTube.<\/li>\n<li id=\"c8df\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Over 70% of global shoppers purchased products they discovered on YouTube.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"df84\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/audiences-with-the-strongest-level-of-intent-are-the-most-open-to-being-influenced-by-your-message-which-audience-is-made-up-of-people-whove-on-google-before-engaging-with-your-business\/\">Audiences with the strongest level of intent are the most open to being influenced by your message.<br \/>\nWhich audience is made up of people who\u2019ve on Google before engaging with your business?<\/a><\/h2>\n<ul>\n<li id=\"f6e6\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Custom Remarketing for YouTube<\/li>\n<li id=\"beb2\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match Audiences for YouTube<\/li>\n<li id=\"9c92\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent Audiences for YouTube<\/li>\n<li id=\"be83\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Similar Customer Audiences for YouTube<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ed13\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/whats-a-key-benefit-of-bumper-ads\/\">What\u2019s a key benefit of bumper ads?<\/a><\/h2>\n<ul>\n<li id=\"4664\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">High audience attention<\/li>\n<li id=\"9cb6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Reach to outside sites<\/li>\n<li id=\"c829\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">High signal value<\/li>\n<li id=\"2ceb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Low skip rate<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0e51\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/running-a-creative-experiment-using-brand-lift-is-an-excellent-way-to-get-the-information-you-need-whats-the-first-step\/\">Running a creative experiment using Brand Lift is an excellent way to get the information you need.<br \/>\nWhat\u2019s the first step?<\/a><\/h2>\n<ul>\n<li id=\"a07c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Connect to API<\/li>\n<li id=\"e87f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Write an ad script<\/li>\n<li id=\"65b9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Create a persona<\/li>\n<li id=\"7f76\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Draft a hypothesis<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"3e65\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-does-an-advertiser-benefit-from-using-think-with-google\/\">How does an advertiser benefit from using Think with Google?<\/a><\/h2>\n<ul>\n<li id=\"083b\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Think with Google can ask the audience directly if your idea is on track.<\/li>\n<li id=\"4d85\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Think with Google can browse case studies showing how past ad campaigns have succeeded.<\/li>\n<li id=\"f847\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Think with Google can find the right nomenclature of trending search queries.<\/li>\n<li id=\"204a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Think with Google can discover the top questions their target audience is asking.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"250b\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/creators-choose-youtube-for-the-freedom-it-gives-them-to-use-cutting-edge-innovations-to-reach-billions-of-people-worldwide-and-make-a-living-doing-what-they-love-how-does-youtube-help-creators-earn\/\">Creators choose YouTube for the freedom it gives them to use cutting-edge innovations to reach billions of people worldwide and make a living doing what they love.<br \/>\nHow does YouTube help creators earn a living?<\/a><\/h2>\n<ul>\n<li id=\"a770\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">YouTube pays creators per 1,000 views of their uploaded videos.<\/li>\n<li id=\"0871\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube pays creators a set fee for every video they upload.<\/li>\n<li id=\"d6fc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube pays creators to share ads alongside their content.<\/li>\n<li id=\"8fed\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube pays creators according to channel subscriber counts.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c891\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\"><a href=\"https:\/\/www.certificationanswers.com\/en\/iras-planning-a-youtube-campaign-for-a-new-bridal-shop-looking-to-attract-brides-to-be-hes-sure-that-intent-audience-solutions-offer-the-best-chance-at-success-which-intent-audienc\/\">Ira\u2019s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He\u2019s sure that Intent audience solutions offer the best chance at success.<br \/>\nWhich intent audience solution should he recommend to this particular client?<\/a><\/h2>\n<ul>\n<li id=\"5ea5\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Life Events<\/li>\n<li id=\"098c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Store Visits<\/li>\n<li id=\"25dc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Targeted Brand<\/li>\n<li id=\"1d48\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Persona Match<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"74d7\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/whats-the-best-description-of-affinity-audiences-on-youtube\/\">What\u2019s the best description of Affinity Audiences on YouTube?<\/a><\/h2>\n<ul>\n<li id=\"ff1e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Affinity Audiences on YouTube reach people based on what they\u2019re actively researching, intent to purchase indicators, and surveys.<\/li>\n<li id=\"d485\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Affinity Audiences on YouTube reach people based on their age, connections, and product count.<\/li>\n<li id=\"1031\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Affinity Audiences on YouTube reach people based on their lifestyle, interests, and consumption habits.<\/li>\n<li id=\"61d7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Affinity Audiences on YouTube reach people based on operating system, device type, and mobile carrier.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f836\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-value-proposition-do-custom-intent-audiences-offer-advertisers\/\">Which value proposition do Custom Intent audiences offer advertisers?<\/a><\/h2>\n<ul>\n<li id=\"688e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">They extend the reach of print campaigns to YouTube and help businesses with trust building among potential customers.<\/li>\n<li id=\"d3ac\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They extend the reach of display campaigns to YouTube and help influence customers during post-purchase interactions.<\/li>\n<li id=\"6379\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They extend the reach of search campaigns to YouTube and help influence customers during active purchase decisions.<\/li>\n<li id=\"7841\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They extend the reach of television campaigns to YouTube and help influence problem identification and purchase timing.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c815\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-the-four-video-ad-sequencing-frameworks-advertisers-can-use-to-tell-great-stories-on-youtube\/\">What are the four video ad sequencing frameworks advertisers can use to tell great stories on YouTube?<\/a><\/h2>\n<ul>\n<li id=\"4979\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Teaser, Premise, Promotion, Attraction<\/li>\n<li id=\"d8b5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper, Trailer, Banner, Cross-Promotion<\/li>\n<li id=\"b2cb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Demographic, Device, Conversion, Goal<\/li>\n<li id=\"9b1f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Signals, Context, Sequence, Immersion<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f825\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-one-of-googles-data-driven-marketing-tools-is-a-collection-of-case-studies-from-googles-best-advertising-campaigns\/\">Which one of Google\u2019s data-driven marketing tools is a collection of case studies from Google\u2019s best advertising campaigns?<\/a><\/h2>\n<ul>\n<li id=\"d473\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Campaign Archive<\/li>\n<li id=\"ab99\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Trends<\/li>\n<li id=\"9059\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Surveys<\/li>\n<li id=\"32b9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Think with Google<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"7b93\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/after-a-discussion-with-a-google-audience-specialist-reilly-is-ready-to-suggest-the-use-of-detailed-demographics-to-her-youtube-clients-what-are-two-characteristics-of-detailed-demographics-choose\/\">After a discussion with a Google Audience Specialist, Reilly is ready to suggest the use of Detailed Demographics to her YouTube clients.<br \/>\nWhat are two characteristics of Detailed Demographics? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"b757\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Education<\/li>\n<li id=\"cfc1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Pet ownership<\/li>\n<li id=\"15b0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Homeownership status<\/li>\n<li id=\"275a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Music preference<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c61a\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/trueview-for-action-ad-formats-use-smart-bidding-to-optimize-for-specific-website-actions-to-do-this-what-must-be-enabled-in-your-google-ads-account\/\">TrueView for action ad formats use Smart Bidding to optimize for specific website actions.<br \/>\nTo do this, what must be enabled in your Google Ads account?<\/a><\/h2>\n<ul>\n<li id=\"e11e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Machine learning<\/li>\n<li id=\"914e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Ad recommendations<\/li>\n<li id=\"5a1d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Conversion tracking<\/li>\n<li id=\"01d8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Automatic payments<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"1631\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/whats-a-key-benefit-of-trueview-in-stream\/\">What\u2019s a key benefit of TrueView in-stream?<\/a><\/h2>\n<ul>\n<li id=\"7cdd\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">It optimizes for highly efficient reach.<\/li>\n<li id=\"e2b0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It optimizes for impressions instead of views.<\/li>\n<li id=\"a0f1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Its billing method is based on target CPM.<\/li>\n<li id=\"b830\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It helps advertisers maximize views.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0793\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/aside-from-conversion-tracking-whats-a-requirement-for-using-store-visits\/\">Aside from conversion tracking, what\u2019s a requirement for using store visits?<\/a><\/h2>\n<ul>\n<li id=\"49c7\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">The advertiser must have at least 10 video ads currently in their account.<\/li>\n<li id=\"09e6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The advertiser must have at least 25 employees at each listed location.<\/li>\n<li id=\"1ffd\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The advertiser must have multiple physical locations in eligible countries.<\/li>\n<li id=\"12ad\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The advertiser must spend $50,000 on Google Ads and YouTube monthly.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"74b4\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-elements-are-used-to-build-a-custom-affinity-audience\/\">Which elements are used to build a Custom Affinity audience?<\/a><\/h2>\n<ul>\n<li id=\"c4bf\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Calculations, returns, website SSL, and app store visits<\/li>\n<li id=\"31c0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Preferences, visits, website FTP, and total app updates<\/li>\n<li id=\"ac67\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">App downloads, tours, website LAN, and app user permissions<\/li>\n<li id=\"1680\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Keywords, places, website URLs, and app downloads<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"b266\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/vesta-is-working-on-a-youtube-campaign-for-a-chain-of-home-and-garden-centers-the-owner-would-like-to-promote-a-new-line-of-flowering-plants-to-past-customers-using-email-addresses-they-provided-ove\/\">Vesta is working on a YouTube campaign for a chain of home and garden centers. The owner would like to promote a new line of flowering plants to past customers, using email addresses they provided over the years for marketing purposes.<br \/>\nWhich first-party audience solution would be ideal for Vesta\u2019s YouTube campaign?<\/a><\/h2>\n<ul>\n<li id=\"c717\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Similar Audience<\/li>\n<li id=\"5cd4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent audience<\/li>\n<li id=\"c510\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match audience<\/li>\n<li id=\"8378\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity audience<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ef07\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/arturo-has-explained-to-a-client-who-sells-electronics-that-youtubes-detailed-demographic-audiences-can-impact-their-advertising-efforts-he-knows-detailed-demographics-help-advertisers-reach\/\">Arturo has explained to a client who sells electronics that YouTube\u2019s detailed demographic audiences can impact their advertising efforts. He knows detailed demographics help advertisers reach audiences based on quantifiable characteristics that matter to the client.<br \/>\nWhat are two of these quantifiable characteristics? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"7aca\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Past purchases<\/li>\n<li id=\"10c9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Music preference<\/li>\n<li id=\"b45f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Homeownership status<\/li>\n<li id=\"80a7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Device type<\/li>\n<li id=\"cdd8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Household income<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"1425\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/janices-advertising-agency-landed-a-client-whod-like-to-understand-how-media-consumption-habits-have-evolved-prior-to-spending-their-budget-on-youtube-theyre-mobile-focuse\/\">Janice\u2019s advertising agency landed a client who\u2019d like to understand how media consumption habits have evolved, prior to spending their budget on YouTube. They\u2019re mobile-focused and would like to know the percentage of YouTube watch-time that takes place on mobile devices.<br \/>\nWhat percentage of YouTube watch-time is on mobile devices?<\/a><\/h2>\n<ul>\n<li id=\"20aa\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">25% of YouTube watch-time happens on mobile devices.<\/li>\n<li id=\"69e5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">60% of YouTube watch-time happens on mobile devices.<\/li>\n<li id=\"2530\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">75% of YouTube watch-time happens on mobile devices.<\/li>\n<li id=\"b16e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google does not share device watch-time metrics for YouTube.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"9ebd\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/based-on-googles-abcds-of-designing-ads-for-youtube-what-are-two-ways-google-recommends-you-connect-with-your-viewers-choose-two\/\">Based on Google\u2019s ABCDs of designing ads for YouTube, what are two ways Google recommends you connect with your viewers? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"ca1a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Trick viewers into thinking they\u2019re watching something different.<\/li>\n<li id=\"f31d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Offer free and discounted goods or services to entice ad viewers.<\/li>\n<li id=\"4eb9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Slow down your ad\u2019s pacing and take your time communicating.<\/li>\n<li id=\"76bc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Break the fourth wall in your ad by speaking directly to viewers.<\/li>\n<li id=\"187e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use humor to boost ad recall, brand awareness, and viewership.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f262\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-youtubes-awareness-ad-formats-is-designed-to-show-video-ads-on-websites-outside-of-youtube\/\">Which of YouTube\u2019s awareness ad formats is designed to show video ads on websites outside of Youtube?<\/a><\/h2>\n<ul>\n<li id=\"58d4\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Outstream video<\/li>\n<li id=\"82a2\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for reach<\/li>\n<li id=\"29b3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads<\/li>\n<li id=\"3c13\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Video masthead<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"e2f8\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-storytelling-methods-does-google-recommend-for-use-within-your-youtube-campaigns\/\">Which storytelling methods does Google recommend for use within your YouTube campaigns?<\/a><\/h2>\n<ul>\n<li id=\"be4b\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Focus, animated shot, the best-case<\/li>\n<li id=\"03ef\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Tease\/amplify\/echo, direct shot, the follow-up<\/li>\n<li id=\"4fd0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Wide shot, tight shot, the close-up<\/li>\n<li id=\"04de\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Contrast\/context\/color, immersive shot, the payoff<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"24f2\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/match-each-youtube-platform-innovation-with-its-description\/\">Match each YouTube Platform innovation with its description.<\/a><\/h2>\n<p id=\"abda\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Premiers<br \/>\nStories<br \/>\nYouTube Go<br \/>\nVR180<br \/>\nMobile live streaming<\/p>\n<p id=\"a18d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Engages audience more casually and frequently through short mobile videos<br \/>\nGives viewers a front-row seat to watch live and chat in real time or catch it on-demand after<br \/>\nProvides audience with more immersive and engaging experiences<br \/>\nBuilds anticipation of a video release by providing an upcoming watch page<br \/>\nLets users know when they\u2019re connected to Wi-Fi, so they can download videos for offline use<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"8349\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-two-examples-of-the-intent-audience-solution-life-events-choose-two\/\">What are two examples of the Intent audience solution, Life Events? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"8efd\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">A home-decor advertiser who wants to reach people who recently bought a home.<\/li>\n<li id=\"5719\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">A real-estate advertiser who wants to reach people who recently graduated from medical school.<\/li>\n<li id=\"c83c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">A wedding-planner advertiser who wants to reach people currently researching wedding dresses.<\/li>\n<li id=\"4073\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">A fly-fishing advertiser who wants to reach people currently in the market for waders.<\/li>\n<li id=\"0218\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">A baking-supply company that wants to reach people in the market for mixers.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"883a\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/justines-client-is-almost-ready-to-get-started-with-youtube-advertising-theyve-asked-her-to-identify-the-business-outcomes-youtube-can-deliver-to-ensure-theyll-achieve-wha\/\">Justine\u2019s client is almost ready to get started with YouTube advertising. They\u2019ve asked her to identify the business outcomes YouTube can deliver, to ensure they\u2019ll achieve what they\u2019re after with their campaign.<br \/>\nWhich business outcomes can YouTube deliver for her client?<\/a><\/h2>\n<ul>\n<li id=\"06b8\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Listening, monitoring, following up<\/li>\n<li id=\"7ebf\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Identity, recommendation, meaning<\/li>\n<li id=\"db04\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Verification, confirmation, response<\/li>\n<li id=\"d685\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Awareness, consideration, action<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"9e40\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-can-googles-custom-affinity-audience-signals-help-an-advertiser-connect-with-their-target-audience\/\">How can Google\u2019s Custom Affinity audience signals help an advertiser connect with their target audience?<\/a><\/h2>\n<ul>\n<li id=\"ae4d\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">By reaching people who have recently experienced a major change in lifestyle.<\/li>\n<li id=\"0313\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching a one-of-a-kind audience to deliver a niche message at scale.<\/li>\n<li id=\"6657\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people based on demographics, such as age and where they live.<\/li>\n<li id=\"96d5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people based on their consumption habits, such as where they shop or eat.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f6fe\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-is-a-tip-google-recommends-to-create-an-effective-bumper-ad\/\">Which is a tip Google recommends to create an effective bumper ad?<\/a><\/h2>\n<ul>\n<li id=\"9a53\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Leave the audio out of your ad.<\/li>\n<li id=\"ce58\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Shorten an existing YouTube ad.<\/li>\n<li id=\"f238\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Include all your ideas in one ad.<\/li>\n<li id=\"2e74\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Focus on a single, simple purpose.<\/li>\n<\/ul>\n<h2 id=\"7613\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/based-on-the-abcds-of-designing-youtube-ads-whats-one-way-to-attract-viewers\/\">Based on the ABCDs of designing YouTube ads, what\u2019s one way to attract viewers?<\/a><\/h2>\n<ul>\n<li id=\"2285\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Offer a prize for watching to the end and require sign-up to receive it.<\/li>\n<li id=\"2ca1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use familiar faces like celebrities, YouTube creators, or influencers.<\/li>\n<li id=\"4d6c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use current music selections from top artists in specific music genres.<\/li>\n<li id=\"5435\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Include branding and calls-to-action in the entire length of the video ad.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"cf90\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-two-google-findings-based-on-internal-research-regarding-six-second-ads-choose-two\/\">What are two Google findings (based on internal research) regarding six-second ads? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"94bf\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Ads that include the product on-screen had higher ad recall.<\/li>\n<li id=\"19d4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Stronger brand response is found from ads that are viewable only, as compared to ads that are viewable and audible.<\/li>\n<li id=\"6214\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Ads with a person speaking directly to camera had lower ad recall.<\/li>\n<li id=\"d85d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Text slides, subtitles, and voiceovers are associated with higher brand awareness.<\/li>\n<li id=\"c413\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Six-second ads on YouTube drove the same ad recall as 30-second versions on other sites.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"6716\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/as-it-offers-the-most-attentive-audience-and-proven-results-youtube-is-becoming-advertisers-first-choice-for-building-their-brands-whats-another-reason-advertisers-choose-youtube\/\">As it offers the most attentive audience and proven results, YouTube is becoming advertisers\u2019 first choice for building their brands.<\/a><\/h2>\n<ul>\n<li id=\"972a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">What\u2019s another reason advertisers choose YouTube?<\/li>\n<li id=\"2279\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube campaigns require no management.<\/li>\n<li id=\"1415\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube is powered by Google data and tools.<\/li>\n<li id=\"14a6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube refunds advertising spend if no conversion goals are met.<\/li>\n<li id=\"a2f3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube has the smallest number of advertisers in each vertical.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ddd9\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-bidding-strategy-works-to-hit-your-desired-cpa-and-allows-you-to-achieve-more-conversions-at-a-stronger-roi-without-manual-optimization\/\">Which bidding strategy works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization?<\/a><\/h2>\n<ul>\n<li id=\"0ad3\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Target cost-per-lead (tCPL)<\/li>\n<li id=\"cc65\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target cost-per-view (eCPV)<\/li>\n<li id=\"10a2\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target cost-per-click (CPC)<\/li>\n<li id=\"620e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target-cost-per-acquisition (tCPA)<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/google-has-created-a-set-of-recommendations-called-abcds-you-can-use-to-drive-performance-in-your-youtube-ad-campaigns-what-does-abcd-stand-for\/\">Google has created a set of recommendations called ABCDs you can use to drive performance in your YouTube ad campaigns.<br \/>\nWhat does ABCD stand for?<\/a><\/h2>\n<ul>\n<li id=\"cc10\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Attract, Baseline, Call-to-action, Distract<\/li>\n<li id=\"bf85\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Automatic, Bold, Callout, Disrupt<\/li>\n<li id=\"1fbc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Attract, Brand, Connect, Direct<\/li>\n<li id=\"8e3f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Audience, Bait, Connect, Divert<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c2dc\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/youtube-analytics-can-show-you-the-aggregated-totals-of-the-minutes-people-spent-viewing-a-video-over-time-which-report-provides-this-information\/\">YouTube Analytics can show you the aggregated totals of the minutes people spent viewing a video over time.<br \/>\nWhich report provides this information?<\/a><\/h2>\n<ul>\n<li id=\"ec7a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">The watch time report<\/li>\n<li id=\"e608\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The view retention report<\/li>\n<li id=\"a89b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The version view report<\/li>\n<li id=\"241d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The demographic report<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"cdac\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-trueview-ad-format-is-billed-on-a-cpm-basis\/\">Which TrueView ad format is billed on a CPM basis?<\/a><\/h2>\n<ul>\n<li id=\"e294\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView discovery<\/li>\n<li id=\"4935\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for reach<\/li>\n<li id=\"af7c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for action<\/li>\n<li id=\"7c32\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"e191\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-can-youtube-analytics-tell-you-about-what-people-are-watching-on-your-clients-channel\/\">What can YouTube Analytics tell you about what people are watching on your client\u2019s channel?<\/a><\/h2>\n<ul>\n<li id=\"43d8\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Real-time views and watch-time<\/li>\n<li id=\"7e13\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Return visits and search history<\/li>\n<li id=\"d95f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Ads chosen and replays<\/li>\n<li id=\"b300\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Referrer and preferred category<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0845\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/julian-has-a-client-interested-in-increasing-awareness-with-their-youtube-campaign-which-three-youtube-audience-solutions-should-he-recommend\/\">Julian has a client interested in increasing awareness with their YouTube campaign.<br \/>\nWhich three YouTube audience solutions should he recommend?<\/a><\/h2>\n<ul>\n<li id=\"bfd3\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Conversion, In-Market, and Remarketing<\/li>\n<li id=\"8cea\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match, Remarketing, and Tastes<\/li>\n<li id=\"1bdb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Demographics, Affinity, and Custom Affinity<\/li>\n<li id=\"fa1f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In-Market, Life Events, and Custom Infinity<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"6e39\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\">Dylan\u2019s client produces documentaries. The client wants to understand what makes YouTube so appealing to users. <a href=\"https:\/\/www.certificationanswers.com\/en\/dylans-client-produces-documentaries-the-client-wants-to-understand-what-makes-youtube-so-appealing-to-users-dylan-explains-how-youtube-lets-users-engage-with-the-creators-they-love-and-bec\/\">Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people.<br \/>\nWhat\u2019s another reason users choose YouTube?<\/a><\/h2>\n<ul>\n<li id=\"bbcb\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Users choose YouTube for its lengthy free-trial period.<\/li>\n<li id=\"c182\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users choose YouTube to access a local cable provider.<\/li>\n<li id=\"24db\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users choose YouTube to play games across platforms.<\/li>\n<li id=\"4e43\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users choose YouTube for rich and diverse content.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"8801\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-video-format-is-available-on-google-video-partners\/\">Which video format is available on Google Video Partners?<\/a><\/h2>\n<ul>\n<li id=\"731f\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">30-second non-skippable<\/li>\n<li id=\"4067\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Video masthead<\/li>\n<li id=\"18f1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for reach<\/li>\n<li id=\"58bf\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView Discovery<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"2861\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/for-trueview-for-action-which-three-events-can-make-up-an-online-conversion\/\">For TrueView for action, which three events can make up an online conversion?<\/a><\/h2>\n<ul>\n<li id=\"f11c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Visits, video downloads, user referrals<\/li>\n<li id=\"07de\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Likes, subscriptions, user comments<\/li>\n<li id=\"8449\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Repeat views, engagement time, loads<\/li>\n<li id=\"d237\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Clicks, video engagement, impressions<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"81a9\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/youtube-can-help-advertisers-achieve-three-important-business-outcomes-awareness-consideration-and-action-which-is-a-result-driven-by-a-youtube-advertising-campaign-to-achieve-action\/\">YouTube can help advertisers achieve three important business outcomes: awareness, consideration, and action.<br \/>\nWhich is a result driven by a YouTube advertising campaign to achieve action?<\/a><\/h2>\n<ul>\n<li id=\"107c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Unique reach<\/li>\n<li id=\"13fa\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Ad recall<\/li>\n<li id=\"36b8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Online conversions<\/li>\n<li id=\"80ac\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Purchase intent<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"7151\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-percentage-of-youtube-ads-are-audible\/\">Which percentage of YouTube ads are audible?<\/a><\/h2>\n<ul>\n<li id=\"1053\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">90%<\/li>\n<li id=\"298c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">80%<\/li>\n<li id=\"a99b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">100%<\/li>\n<li id=\"576f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">95%<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"cd09\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/annilee-has-a-client-who-wants-to-choose-youtube-audiences-that-will-increase-consideration-of-their-products-when-customers-are-ready-to-buy-she-knows-youtube-has-two-specific-audience-solutions-tha\/\">Annilee has a client who wants to choose YouTube audiences that will increase consideration of their products when customers are ready to buy. She knows YouTube has two specific audience solutions that can help her accomplish this for the client.<br \/>\nWhat are the two audience solutions? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"db00\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">In-Market audiences<\/li>\n<li id=\"4836\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity audiences<\/li>\n<li id=\"bfad\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Life Events audiences<\/li>\n<li id=\"293b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Demographics audiences<\/li>\n<li id=\"b96c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ec55\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/aimees-been-researching-youtube-as-a-way-to-promote-her-content-she-was-amazed-by-youtubes-reach-and-the-infrastructure-of-innovation-the-platform-is-committed-to-building-plus-sh\/\">Aimee\u2019s been researching YouTube as a way to promote her content. She was amazed by YouTube\u2019s reach and the infrastructure of innovation the platform is committed to building. Plus, she loves the freedom creators are given on YouTube to express themselves.<br \/>\nAs a creator, what\u2019s another reason Aimee should choose YouTube?<\/a><\/h2>\n<ul>\n<li id=\"f6ee\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">YouTube creators are given lower keyword costs in search marketing auctions.<\/li>\n<li id=\"8fe1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube creators can use platform tools to build their own brand\u2019s website.<\/li>\n<li id=\"944a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube creators can earn income by sharing ads alongside their content.<\/li>\n<li id=\"dba9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube creators can sign up for use of Google-owned HD camera systems.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"5631\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/your-client-is-interested-in-testing-six-second-bumper-ads-what-are-two-tips-you-can-share-with-them-about-these-ads-choose-two\/\">Your client is interested in testing six-second bumper ads.<br \/>\nWhat are two tips you can share with them about these ads? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"d1c8\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Only use your TV ad to make a bumper.<\/li>\n<li id=\"44bf\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Build for large screens.<\/li>\n<li id=\"cedc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Budget time to establish the ad and stick the landing.<\/li>\n<li id=\"1745\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Focus on a single, simple purpose.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"20c2\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/when-measuring-offline-conversions-with-trueview-for-action-a-store-visit-is-counted-when-a-user-watches-10-seconds-of-an-ad-and-then-visits-a-store-within-how-many-days\/\">When measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within how many days?<\/a><\/h2>\n<ul>\n<li id=\"530e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">7 days<\/li>\n<li id=\"6627\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">30 days<\/li>\n<li id=\"28ab\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">14 days<\/li>\n<li id=\"d45d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">45 days<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"7c65\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/match-the-marketing-objective-with-the-trueview-ad-format-thats-optimized-for-that-objective\/\">Match the marketing objective with the TrueView ad format that\u2019s optimized for that objective.<\/a><\/h2>\n<p id=\"9e52\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">TrueView for action<br \/>\nTrueView in-stream<br \/>\nTrueView discovery<br \/>\nTrueView for reach<\/p>\n<p id=\"43fd\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Consideration<br \/>\nAction<br \/>\nConsideration<br \/>\nAwareness<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"f9ee\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-two-video-formats-are-available-on-google-video-partners-choose-two\/\">Which two video formats are available on Google Video Partners? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"6ad9\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">YouTube masthead<\/li>\n<li id=\"4009\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads<\/li>\n<li id=\"1786\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">30-second non-skippable<\/li>\n<li id=\"5f97\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for action<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"bdb9\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-type-of-google-audience-signal-can-identify-people-who-are-actively-researching-with-the-intent-to-buy\/\">Which type of Google Audience Signal can identify people who are actively researching with the intent to buy?<\/a><\/h2>\n<ul>\n<li id=\"e0b9\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">In-Market audiences<\/li>\n<li id=\"82c7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Life Events<\/li>\n<li id=\"167f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Consumer Patterns<\/li>\n<li id=\"a6f6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c493\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-can-googles-consumer-patterns-audience-signals-help-an-advertiser-connect-with-their-target-audience\/\">How can Google\u2019s Consumer Patterns audience signals help an advertiser connect with their target audience?<\/a><\/h2>\n<ul>\n<li id=\"141a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">By reaching people based on where they shop or eat.<\/li>\n<li id=\"6a1c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people who are subscribed to channels related to their products.<\/li>\n<li id=\"80dd\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people who are performing searches on the advertiser\u2019s products.<\/li>\n<li id=\"d385\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people who have recently experienced a major change in their lifestyle.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ee4c\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-the-tested-benefits-of-bumper-ads\/\">What are the tested benefits of bumper ads?<\/a><\/h2>\n<ul>\n<li id=\"a04f\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Bumper ads are half the cost, easier to create, and they last forever.<\/li>\n<li id=\"cb51\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads are auto-generated, run in all languages, and guarantee results.<\/li>\n<li id=\"a7ab\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads are effective, efficient, and help businesses reach new people.<\/li>\n<li id=\"d9c6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads have higher resolution, faster load times, and more impressions.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"7c16\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/using-custom-intent-audiences-allows-brands-to-drive-action-on-youtube-whats-the-key-functionality-of-custom-intent-audiences\/\">Using Custom Intent audiences allows brands to drive action on YouTube.<br \/>\nWhat\u2019s the key functionality of Custom Intent audiences?<\/a><\/h2>\n<ul>\n<li id=\"eb9a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Custom Intent audiences reach users that bought a product in the last seven days.<\/li>\n<li id=\"8545\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent audiences reach users who recently searched on Google.<\/li>\n<li id=\"95e9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent audiences reach users residing in specific regions of the country.<\/li>\n<li id=\"bec1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent audiences reach users who clicked one of your ads.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"303b\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-does-an-advertiser-benefit-from-using-google-surveys\/\">How does an advertiser benefit from using Google Surveys?<\/a><\/h2>\n<ul>\n<li id=\"18a6\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Surveys can see what people are searching for and find related topics.<\/li>\n<li id=\"85f0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Surveys can validate the advertiser\u2019s idea through the world\u2019s largest focus group.<\/li>\n<li id=\"27e3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Surveys can discover the top questions the advertiser\u2019s target audience is asking.<\/li>\n<li id=\"41f1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Surveys can plan an ad campaign by trendspotting and nowcasting.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"d1f3\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/leighs-meeting-a-makeup-distributor-ready-to-launch-a-new-line-of-mascara-shes-convinced-them-to-use-youtube-to-spread-their-messaging-and-believes-customer-match-which-uses-custom\/\">Leigh\u2019s meeting a makeup distributor ready to launch a new line of mascara. She\u2019s convinced them to use YouTube to spread their messaging and believes Customer Match, which uses customer data provided for marketing purposes, is the right audience solution for their effort. But the client is confused about how the Customer Match process works. Leigh breaks it down into a three-step process to make it easier to understand.<br \/>\nWhat\u2019s the three-step Customer Match process?<\/a><\/h2>\n<ul>\n<li id=\"dd10\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Parse data, format files, and create reports<\/li>\n<li id=\"0403\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Upload data, match the data, and create audience lists<\/li>\n<li id=\"8470\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Create fields, file translation, and input customer roles<\/li>\n<li id=\"ee9a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Categorize inputs, distribute values, and assign traits<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"65d7\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/when-it-comes-to-driving-action-you-should-focus-on-audiences-with-the-strongest-level-of-intent-which-of-these-lowest-funnel-audiences-is-comprised-of-users-whove-already\/\">When it comes to driving action, you should focus on audiences with the strongest level of intent.<br \/>\nWhich of these \u201clowest funnel\u201d audiences is comprised of users who\u2019ve already interacted with your brand, but for some reason didn\u2019t convert?<\/a><\/h2>\n<ul>\n<li id=\"400c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">In-Market Audiences<\/li>\n<li id=\"6c91\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Similar Audiences<\/li>\n<li id=\"b363\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent Audiences for YouTube<\/li>\n<li id=\"a6ff\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Remarketing or Customer Match<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"9303\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/match-the-trueview-ad-format-with-its-corresponding-bidding-type-not-all-options-are-used\/\">Match the TrueView ad format with its corresponding bidding type. (Not all options are used.)<\/a><\/h2>\n<p id=\"5981\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">TrueView for action<br \/>\nTrueView discovery<br \/>\nTrueView in stream<br \/>\nTrueView for reach<\/p>\n<p id=\"4912\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">CPV<br \/>\nCPV<br \/>\nCPA<br \/>\nCPM<\/p><div class=\"b3cd6887acdafe2b327867b60ef6c5e5\" data-index=\"4\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<style>.square_adsense { width: 336px; height: 280px; }\r\n@media(max-width: 500px) { .square_adsense { width: 300px; height: 250px; } }\r\n<\/style>\r\n<center><!-- banner-adaptable --><ins class=\"adsbygoogle square_adsense\" data-ad-client=\"ca-pub-3365192051533074\" data-ad-slot=\"6285686843\"><\/ins><script>(adsbygoogle = window.adsbygoogle || []).push({});<\/script><\/center>\n<\/div>\n\n<p>&nbsp;<\/p>\n<h2 id=\"55c1\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/based-on-the-abcds-of-designing-youtube-ads-how-does-google-recommend-that-you-open-with-impact\/\">Based on the ABCDs of designing YouTube ads, how does Google recommend that you open with impact?<\/a><\/h2>\n<ul>\n<li id=\"c4dd\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Front-load the story arc, focus on framing, and use familiar faces.<\/li>\n<li id=\"7f11\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use fast pacing of video, frequent use of audio, and free giveaways.<\/li>\n<li id=\"1d10\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Promise a deal, argue for value, and make an appeal or demand.<\/li>\n<li id=\"9349\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use the psychology of viewer, power of recall, and proper time for action.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"6f5c\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/jasmines-client-is-interested-in-adding-youtube-to-their-online-marketing-strategy-theyd-like-a-first-party-data-audience-solution-that-lets-them-find-new-customers-who-share-charac\/\">Jasmine\u2019s client is interested in adding YouTube to their online marketing strategy. They\u2019d like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones.<br \/>\nWhat would be the ideal first-party data audience solution for this client?<\/a><\/h2>\n<ul>\n<li id=\"2019\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Remarketing via Google Tags<\/li>\n<li id=\"135e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match audience<\/li>\n<li id=\"6ad8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Intent audience<\/li>\n<li id=\"491b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Similar Audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"4585\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/lous-client-loves-the-idea-of-building-an-audience-using-search-keywords-to-extend-their-reach-and-capture-attention-when-users-are-making-an-active-purchase-decision-which-youtube-intent-au\/\">Lou\u2019s client loves the idea of building an audience using search keywords to extend their reach and capture attention when users are making an active purchase decision.<br \/>\nWhich YouTube Intent audience solution fits this description?<\/a><\/h2>\n<ul>\n<li id=\"ff53\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Custom Intent audiences<\/li>\n<li id=\"7a40\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Buy Signal audiences<\/li>\n<li id=\"9a91\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Core Customer audiences<\/li>\n<li id=\"9f5a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Life Events audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"e45d\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/lori-manages-digital-marketing-for-a-travel-agency-and-believes-youtube-could-help-the-company-reach-a-wider-audience-she-told-her-employer-that-users-choose-youtube-for-the-rich-and-diverse-content\/\">Lori manages digital marketing for a travel agency and believes YouTube could help the company reach a wider audience. She told her employer that users choose YouTube for the rich and diverse content, and because it lets them directly engage the creators they care about.<br \/>\nWhat other reason can Lori provide for why users choose YouTube?<\/a><\/h2>\n<ul>\n<li id=\"45a1\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Users can watch videos when offline.<\/li>\n<li id=\"23bb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users can connect with a community.<\/li>\n<li id=\"4091\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users pay only for videos they watch.<\/li>\n<li id=\"a656\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users get free cable television access.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"cb76\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-is-one-reason-an-advertiser-would-choose-youtube-for-action\/\">What is one reason an advertiser would choose YouTube for action?<\/a><\/h2>\n<ul>\n<li id=\"4d63\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Over 55% of people search for a product on Google, then use YouTube to learn more about it before they purchase.<\/li>\n<li id=\"5bff\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Over 85% of people search for a product on Google, then use YouTube to learn more about it before they purchase.<\/li>\n<li id=\"21dd\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Over 65% of people search for a product on Google, then use YouTube to learn more about it before they purchase.<\/li>\n<li id=\"4c2e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Over 75% of people search for a product on Google, then use YouTube to learn more about it before they purchase.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"8f8b\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-the-two-types-of-bidding-available-for-trueview-for-action-to-help-drive-conversions-choose-two\/\">What are the two types of bidding available for TrueView for action to help drive conversions? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"cb40\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Target return on ad spend<\/li>\n<li id=\"5e9b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Maximize conversions<\/li>\n<li id=\"536b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Enhanced cost-per-click<\/li>\n<li id=\"8296\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target cost-per-acquisition<\/li>\n<li id=\"dd16\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target on-page position<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f6ae\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/in-the-abcd-recommendations-google-created-for-youtube-advertising-the-a-stands-for-attract-and-the-b-for-brand-what-do-the-c-and-d-stand-for\/\">In the ABCD recommendations Google created for YouTube advertising, the A stands for attract and the B for brand. What do the C and D stand for?<\/a><\/h2>\n<ul>\n<li id=\"a7df\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Call-to-action and Disrupt<\/li>\n<li id=\"0a29\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Connect and Direct<\/li>\n<li id=\"deff\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Callout and Distract<\/li>\n<li id=\"5746\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Callout and Divert<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"01f0\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/nadias-client-is-concerned-about-losing-their-presence-in-customer-living-rooms-nadia-knows-youtube-would-be-an-excellent-solution-for-the-clients-problem-whats-a-compelli\/\">Nadia\u2019s client is concerned about losing their presence in customer living rooms. Nadia knows YouTube would be an excellent solution for the client\u2019s problem.<br \/>\nWhat\u2019s a compelling reason YouTube would be a good solution for her client to consider?<\/a><\/h2>\n<ul>\n<li id=\"f91c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Televisions are the primary device used for accessing YouTube, and they\u2019re most frequently found in living rooms.<\/li>\n<li id=\"5bc3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The living room, once ruled by broadcast TV and physical media, is YouTube\u2019s fastest-growing platform.<\/li>\n<li id=\"3b9a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">95% of users access videos on YouTube in a living room, using any type of internet-capable device.<\/li>\n<li id=\"6966\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">75% of users who watched a commercial on TV will search for that same ad on YouTube from a living room.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"018b\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/youtube-analytics-provides-insights-from-the-moment-you-upload-a-video-which-three-basic-questions-about-whos-watching-your-clients-content-will-it-answer-with-a-single-click\/\">YouTube Analytics provides insights from the moment you upload a video.<br \/>\nWhich three basic questions about who\u2019s watching your client\u2019s content will it answer with a single click?<\/a><\/h2>\n<ul>\n<li id=\"7450\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Last visit, watch time, and subscriptions<\/li>\n<li id=\"fadf\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">View count, ad buy, and credit score<\/li>\n<li id=\"ca68\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Age, gender, and geographic location<\/li>\n<li id=\"5b4f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Time of day, IP address, and sessions<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"241a\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-youtube-analytics-report-can-give-you-the-average-view-duration-for-all-of-the-videos-on-your-brands-channel\/\">Which YouTube Analytics report can give you the average view duration for all of the videos on your brand\u2019s channel?<\/a><\/h2>\n<ul>\n<li id=\"d9a4\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">The frequency report<\/li>\n<li id=\"9c01\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The audience retention report<\/li>\n<li id=\"b68d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The watch regularity report<\/li>\n<li id=\"45f4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The view demographic report<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"34bb\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/debra-met-with-a-client-to-discuss-adding-youtube-to-their-online-advertising-strategy-she-told-them-how-google-data-and-tools-can-deliver-the-ideal-mix-of-ad-formats-inventory-audience-and-measur\/\">Debra met with a client to discuss adding YouTube to their online advertising strategy. She told them how Google data and tools can deliver the ideal mix of ad formats, inventory, audience, and measurement solutions to achieve the business outcomes they care about, including awareness and consideration.<br \/>\nWhich other business benefit can YouTube help them achieve?<\/a><\/h2>\n<ul>\n<li id=\"8f6e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Motivation: enticement, calls-to-action, engagement<\/li>\n<li id=\"3d77\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Morale: increased satisfaction, higher retention, approval<\/li>\n<li id=\"684f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Development: upgrades, pre-rolls, experimentation<\/li>\n<li id=\"5b59\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Action: online conversions, store visits, sales lift<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"e226\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/whats-a-key-benefit-of-trueview-for-reach\/\">What\u2019s a key benefit of TrueView for reach?<\/a><\/h2>\n<ul>\n<li id=\"6a75\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">It helps advertisers maximize views.<\/li>\n<li id=\"dc64\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Its billing method is based on cost-per-view (CPV).<\/li>\n<li id=\"8da5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It optimizes for impressions instead of views.<\/li>\n<li id=\"4544\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It\u2019s billed if the viewer watches 30 seconds of the ad.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"d60f\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/following-the-abcd-framework-whats-one-way-to-attract-viewers-and-give-them-a-reason-to-watch-an-ad\/\">Following the ABCD framework, what\u2019s one way to attract viewers and give them a reason to watch an ad?<\/a><\/h2>\n<ul>\n<li id=\"ce46\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Invest in high-end camera systems to shoot video ad segments.<\/li>\n<li id=\"0fe3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use bright colors and loud noises to capture attention in the first five seconds.<\/li>\n<li id=\"fba1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Hire a professional writer to craft the scripts for your YouTube campaigns.<\/li>\n<li id=\"f88d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Front-load the story arc by opening the ad with impact and grabbing their attention.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"a03e\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/ajays-meeting-with-a-client-whos-considering-youtube-advertising-the-client-wants-to-better-understand-why-users-choose-youtube-ajay-shares-information-on-youtubes-extensi\/\">Ajay\u2019s meeting with a client who\u2019s considering YouTube advertising. The client wants to better understand why users choose YouTube. Ajay shares information on YouTube\u2019s extensive reach and the opportunity it provides for users to connect with a community.<br \/>\nWhat are two other reasons users choose YouTube? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"0e17\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Users can create videos from Google\u2019s vast libraries of stock footage.<\/li>\n<li id=\"4bf8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It allows users to upload videos for a nominal fee.<\/li>\n<li id=\"782d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users can connect with creators directly.<\/li>\n<li id=\"d7d0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Its free-trial period can be extended upon request.<\/li>\n<li id=\"b552\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It showcases rich and diverse content.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c333\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/janelle-mentions-to-a-new-advertiser-that-innovations-in-the-youtube-platform-are-helping-users-discover-more-relevant-content-what-are-two-of-these-innovations-choose-two\/\">Janelle mentions to a new advertiser that innovations in the YouTube platform are helping users discover more relevant content.<br \/>\nWhat are two of these innovations? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"5219\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Play<\/li>\n<li id=\"88c0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube Go<\/li>\n<li id=\"f43c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Assistant<\/li>\n<li id=\"c177\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube Premieres<\/li>\n<li id=\"6e2d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">VR4K<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c5d3\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/zane-is-managing-a-youtube-campaign-for-a-five-star-hotel-that-competes-directly-with-several-other-hotels-located-in-the-area-the-owner-would-like-to-use-the-names-of-similar-hotels-as-keywords-when\/\">Zane is managing a YouTube campaign for a five-star hotel that competes directly with several other hotels located in the area. The owner would like to use the names of similar hotels as keywords when building the audience for the campaign.<br \/>\nWhat would be the ideal audience solution for Zane\u2019s YouTube campaign?<\/a><\/h2>\n<ul>\n<li id=\"5a1a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Similar Audience<\/li>\n<li id=\"6c5c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match audience<\/li>\n<li id=\"b710\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Affinity Audience<\/li>\n<li id=\"9c2c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity audience<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"3cf7\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-can-googles-in-market-audience-signals-help-an-advertiser-connect-with-their-target-audience\/\">How can Google\u2019s In-market audience signals help an advertiser connect with their target audience?<\/a><\/h2>\n<ul>\n<li id=\"57e7\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">By reaching people who have recently experienced a major change in lifestyle.<\/li>\n<li id=\"540f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people based on where they shop or eat.<\/li>\n<li id=\"b2ae\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people who are subscribed to channels related to their products.<\/li>\n<li id=\"e49d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">By reaching people performing searches with the intent to buy or searching for competitive products.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"e0c5\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-youtubes-consideration-and-interest-ad-formats-are-skippable-ads-bought-on-a-cost-per-view-basis\/\">Which of YouTube\u2019s consideration and interest ad formats are skippable ads, bought on a cost-per-view basis?<\/a><\/h2>\n<ul>\n<li id=\"57a1\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Outstream video ads<\/li>\n<li id=\"5783\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream ads<\/li>\n<li id=\"52ce\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match ads<\/li>\n<li id=\"c48f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView discovery ads<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f131\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/leighs-client-a-car-dealership-asks-her-to-reach-highly-qualified-consumers-ready-to-make-a-purchase-which-intent-audience-on-youtube-should-leigh-use\/\">Leigh\u2019s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase.<br \/>\nWhich Intent audience on YouTube should Leigh use?<\/a><\/h2>\n<ul>\n<li id=\"810d\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Custom Affinity audiences<\/li>\n<li id=\"0db5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In-Market audiences<\/li>\n<li id=\"b955\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Consumer audiences<\/li>\n<li id=\"b4de\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Qualified audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"aaac\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/as-an-advertising-director-for-a-marketing-firm-glenda-uses-youtube-ads-to-reach-her-audiences-while-theyre-in-their-personal-primetime-when-is-she-trying-to-reach-her-aud\/\">As an advertising director for a marketing firm, Glenda uses YouTube ads to reach her audiences while they\u2019re in their \u201cPersonal Primetime.\u201d<br \/>\nWhen is she trying to reach her audience?<\/a><\/h2>\n<ul>\n<li id=\"e6b2\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">In highly engaged moments when her audience is at home, not distracted by the world around them.<\/li>\n<li id=\"b905\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In highly engaged moments when her audience needs YouTube content that\u2019s general and popular.<\/li>\n<li id=\"add5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In moments when her audience is engaged in content delivered at night, similar to when they watch TV.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"fd58\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-two-events-that-store-visits-for-trueview-for-action-come-from-choose-two\/\">What are two events that store visits for TrueView for action come from? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"50a6\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Users who purchased a product in the past and visited a store location within 30 days.<\/li>\n<li id=\"b380\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users who watched 10 seconds of the ad and visited a store location within 30 days.<\/li>\n<li id=\"d252\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users who clicked on an element of the ad and entered a store location within 30 days.<\/li>\n<li id=\"d7b9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users who watched 30 seconds of the ad and visited a store location within 10 days.<\/li>\n<li id=\"ab2e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Users who clicked on an element of the ad and entered a store location within 30 minutes.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ad32\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/in-a-bumper-ad-how-much-time-is-usually-required-to-stick-the-landing\/\">In a bumper ad, how much time is usually required to stick the landing?<\/a><\/h2>\n<ul>\n<li id=\"6ce1\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Two seconds<\/li>\n<li id=\"856b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">According to Google, there\u2019s no average length for this metric in bumper ads.<\/li>\n<li id=\"cf85\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Four seconds<\/li>\n<li id=\"0e23\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">One second<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"1c16\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-youtubes-awareness-ad-formats-can-use-the-cpd-bidding-approach\/\">Which of YouTube\u2019s awareness ad formats can use the CPD bidding approach?<\/a><\/h2>\n<ul>\n<li id=\"335b\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView for reach<\/li>\n<li id=\"38ab\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads<\/li>\n<li id=\"ad44\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Masthead<\/li>\n<li id=\"46ef\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Outstream video<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"437c\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-one-of-googles-data-driven-marketing-tools-helps-analyze-what-people-are-searching-for-on-youtube\/\">Which one of Google\u2019s data-driven marketing tools helps analyze what people are searching for on YouTube?<\/a><\/h2>\n<ul>\n<li id=\"3c18\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Optimize<\/li>\n<li id=\"95e1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Think with Google<\/li>\n<li id=\"0c85\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Trends<\/li>\n<li id=\"a754\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Surveys<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"f324\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/in-googles-abcds-what-are-two-recommendations-for-connecting-with-viewers-choose-two\/\">In Google\u2019s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"db8c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Leverage the power of audio in your ads to lift brand awareness.<\/li>\n<li id=\"ddc2\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Use video shots from movies and television shows to get attention.<\/li>\n<li id=\"aa43\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Force a user into a sign-up or e-mail capture to exit the ad display.<\/li>\n<li id=\"a187\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Film ads that have a depressing emotional factor to gain sympathy.<\/li>\n<li id=\"483e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Increase your ad\u2019s pacing to capture attention and keep it longer.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"68db\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-data-can-you-uncover-by-running-a-creative-experiment-using-brand-lift\/\">Which data can you uncover by running a creative experiment using Brand Lift?<\/a><\/h2>\n<ul>\n<li id=\"465f\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Each ad\u2019s impact on brand awareness, consideration, and ad recall<\/li>\n<li id=\"39ec\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customized delivery options, special placements, and ad values<\/li>\n<li id=\"e87e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Notes on each ad\u2019s deficiencies and variants produced from results<\/li>\n<li id=\"b3bb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Every ad\u2019s conversion value, its rank among others, and drop rates<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"d8df\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-information-can-youtube-analytics-provide-about-where-people-are-watching-your-videos\/\">What information can YouTube Analytics provide about where people are watching your videos?<\/a><\/h2>\n<ul>\n<li id=\"e264\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Engagement and drop-off<\/li>\n<li id=\"bb06\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bounce rate and sessions<\/li>\n<li id=\"8919\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Traffic source and device<\/li>\n<li id=\"e19d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Date of visit and restarts<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"a4c1\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-storytelling-method-entices-users-with-short-ads-reinforces-their-interest-with-longer-ads-and-then-repeats-the-messaging-to-prompt-action\/\">Which storytelling method entices users with short ads, reinforces their interest with longer ads, and then repeats the messaging to prompt action?<\/a><\/h2>\n<ul>\n<li id=\"cbc9\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Capture, act, retarget<\/li>\n<li id=\"0fd5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Tease, amplify, echo<\/li>\n<li id=\"0f72\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Promise, sell, recall<\/li>\n<li id=\"f33d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Introduce, inform, inspire<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"27b5\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/a-youtube-advertiser-is-looking-to-drive-direct-response-objectives-reyna-a-youtube-googler-explains-that-youtube-for-action-combines-formats-powered-by-smart-bidding-with-intent-rich-audiences-and\/\">A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most.<br \/>\nWhat actions does YouTube drive for advertisers?<\/a><\/h2>\n<ul>\n<li id=\"6659\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">YouTube drives actions focused on apps, website activity, lead generation, and offline store visits.<\/li>\n<li id=\"e82b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube drives action based on bounce rates, return visits, scanned items, and cookie delivery.<\/li>\n<li id=\"79a3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube drives actions focused on upselling, reselling, barter dealing, and price-matching sales.<\/li>\n<li id=\"4104\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube drives action based on the time of visit, page views, downloads, and IP address lookups.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"1a96\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/as-a-youtube-creator-kieran-can-reach-over-two-billion-active-users-each-month-and-use-platform-innovations-to-generate-content-that-meets-users-needs-youtube-gives-him-the-freedom-to-expre\/\">As a YouTube creator, Kieran can reach over two billion active users each month and use platform innovations to generate content that meets users\u2019 needs. YouTube gives him the freedom to express himself, find new opportunities, and make a living while he does it.<br \/>\nHow does YouTube help creators earn a living?<\/a><\/h2>\n<ul>\n<li id=\"b00e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Creators are paid for generating cross-channel engagement.<\/li>\n<li id=\"7323\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Creators are paid each time they upload YouTube content.<\/li>\n<li id=\"fdcc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Creators are paid for surpassing specific subscriber counts.<\/li>\n<li id=\"dace\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Creators are paid for sharing ads alongside their content.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"6c1f\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/audra-handles-youtube-strategy-for-a-popular-concert-venue-that-would-like-to-run-youtube-campaigns-aimed-at-fans-of-the-musicians-theyve-booked-this-summer-which-type-of-audience-solution-s\/\">Audra handles YouTube strategy for a popular concert venue that would like to run YouTube campaigns aimed at fans of the musicians they\u2019ve booked this summer.<br \/>\nWhich type of audience solution should Audra recommend for this client?<\/a><\/h2>\n<ul>\n<li id=\"02fb\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Custom Affinity<\/li>\n<li id=\"c850\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Program Candidate<\/li>\n<li id=\"f18f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Detailed Demographic<\/li>\n<li id=\"ed6e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Determinant List<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"252b\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-one-of-googles-data-driven-tools-is-part-of-google-analytics-solutions\/\">Which one of Google\u2019s data-driven tools is part of Google Analytics Solutions?<\/a><\/h2>\n<ul>\n<li id=\"3af0\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Trends<\/li>\n<li id=\"b6a0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Video 360<\/li>\n<li id=\"66be\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Think with Google<\/li>\n<li id=\"dc1b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Surveys<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"8bf8\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/brandons-new-youtube-advertising-client-has-owned-the-highest-rated-theater-in-town-for-decades-the-theater-wants-to-drive-action-and-take-advantage-of-youtube-audience-solutions-to-reach-co\/\">Brandon\u2019s new YouTube advertising client has owned the highest-rated theater in town for decades. The theater wants to drive action and take advantage of YouTube audience solutions to reach consumers likely to buy a ticket.<br \/>\nWhich YouTube audience solution should Brandon recommend?<\/a><\/h2>\n<ul>\n<li id=\"bc85\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Demographics audiences<\/li>\n<li id=\"f806\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Branded Lift audiences<\/li>\n<li id=\"9d23\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Event audiences<\/li>\n<li id=\"7725\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"5f25\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-type-of-google-audience-signal-reaches-consumers-on-youtube-based-on-their-consumption-habits\/\">Which type of Google Audience Signal reaches consumers on YouTube based on their consumption habits?<\/a><\/h2>\n<ul>\n<li id=\"d28a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Life Events<\/li>\n<li id=\"799f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Consumer Patterns<\/li>\n<li id=\"60ba\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity audiences<\/li>\n<li id=\"dcd3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In-Market audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"52e4\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-trueview-ad-format-is-optimized-for-product-awareness\/\">Which TrueView ad format is optimized for product awareness?<\/a><\/h2>\n<ul>\n<li id=\"2fa7\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView for reach<\/li>\n<li id=\"c1a3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for action<\/li>\n<li id=\"9e8a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream<\/li>\n<li id=\"bdd9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView discovery<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"eb0a\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/of-the-storytelling-methods-recommended-for-youtube-campaigns-which-one-uses-a-long-piece-format-creative-ad-to-deliver-a-brands-messaging-and-shorter-ads-to-reinforce-it\/\">Of the storytelling methods recommended for YouTube campaigns, which one uses a long-piece format creative ad to deliver a brand\u2019s messaging and shorter ads to reinforce it?<\/a><\/h2>\n<ul>\n<li id=\"1f78\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">The follow-up storytelling method<\/li>\n<li id=\"ddea\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The tease, amplify, echo method<\/li>\n<li id=\"3c98\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The direct-shot storytelling method<\/li>\n<li id=\"1634\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The answer\/user\/question method<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"6448\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/myra-wants-to-reach-consumers-her-company-already-has-in-their-crm-which-intent-audience-solutions-on-youtube-should-myra-select-when-building-her-campaign\/\">Myra wants to reach consumers her company already has in their CRM.<br \/>\nWhich Intent audience solutions on YouTube should Myra select when building her campaign?<\/a><\/h2>\n<ul>\n<li id=\"3a90\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Consumer Direct and New audiences<\/li>\n<li id=\"02b8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">General Purchase and Return audiences<\/li>\n<li id=\"7d6a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match and Similar Audiences<\/li>\n<li id=\"e996\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Ideal Candidate and CRM audiences<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"5aa8\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/yvettes-youtube-advertising-client-owns-a-boutique-offering-an-exclusive-line-of-designer-handbags-shed-like-to-drive-purchases-of-these-handbags-using-youtube-which-youtube-format\/\">Yvette\u2019s YouTube advertising client owns a boutique offering an exclusive line of designer handbags. She\u2019d like to drive purchases of these handbags using YouTube.<br \/>\nWhich YouTube format would Yvette recommend to her client?<\/a><\/h2>\n<ul>\n<li id=\"360c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Sponsored Cards<\/li>\n<li id=\"4171\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for Action<\/li>\n<li id=\"c507\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-Skippable Video<\/li>\n<li id=\"9d1d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Overlay Video<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"639b\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-video-ad-sequencing-framework-is-focused-on-where-a-viewer-is-and-what-theyre-doing-when-they-interact-with-a-youtube-ad\/\">Which video ad sequencing framework is focused on where a viewer is and what they\u2019re doing when they interact with a YouTube ad?<\/a><\/h2>\n<ul>\n<li id=\"36ad\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Concept<\/li>\n<li id=\"be85\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Consume<\/li>\n<li id=\"367d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Context<\/li>\n<li id=\"7446\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Conduct<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"c4f3\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/landon-works-for-an-online-marketing-firm-and-believes-that-youtube-will-be-an-effective-addition-to-his-clients-advertising-strategy-given-its-extensive-reach-of-over-two-billion-monthly-act\/\">Landon works for an online marketing firm and believes that YouTube will be an effective addition to his client\u2019s advertising strategy given its extensive reach of over two billion monthly active users and recent innovations that increase usership.<br \/>\nWhich two next generation innovations can Landon share with his client? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"549e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Mobile live streaming<\/li>\n<li id=\"4a39\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Live-action auctions<\/li>\n<li id=\"2f01\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube on TV screens<\/li>\n<li id=\"e408\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">VR 360<\/li>\n<li id=\"5ce6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Game-console emulation<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"1687\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/mira-explained-to-a-new-client-how-youtube-can-help-brands-reach-the-most-attractive-customers-and-prospects-by-helping-them-tap-into-real-time-data-and-powerful-signals-to-be-more-effective-storytell\/\">Mira explained to a new client how YouTube can help brands reach the most attractive customers and prospects by helping them tap into real-time data and powerful signals to be more effective storytellers.<br \/>\nWhich other benefit of YouTube audience solutions should she mention?<\/a><\/h2>\n<ul>\n<li id=\"f931\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Free Google credits<\/li>\n<li id=\"be51\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Cross-device reach<\/li>\n<li id=\"2708\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Lower budget cap<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"b5c1\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/when-your-goal-is-driving-action-you-focus-on-audiences-with-the-strongest-level-of-intent-match-each-lowest-funnel-audience-type-with-its-description\/\">When your goal is driving action, you focus on audiences with the strongest level of intent.<br \/>\nMatch each \u201clowest funnel\u201d audience type with its description.<\/a><\/h2>\n<p id=\"b288\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">People who\u2019ve already spent time searching for products or services like yours on Google Search<br \/>\nPeople who\u2019ve already engaged with your business, but didn\u2019t convert when they had the chance<br \/>\nPeople who are actively researching your business and its specific products and\/or services<br \/>\nPeople with a similar profile to the customers you currently target, or who frequent your business<\/p>\n<p id=\"acc1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Custom Intent Audiences for YouTube<br \/>\nIn-Market Audiences<br \/>\nRemarketing or Customer Match<br \/>\nSimilar Audiences<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"37ef\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-trueview-ad-format-is-billed-by-cpa\/\">Which TrueView ad format is billed by CPA?<\/a><\/h2>\n<ul>\n<li id=\"46f9\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView for reach<\/li>\n<li id=\"4cf9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for action<\/li>\n<li id=\"88e0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView discovery<\/li>\n<li id=\"7859\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"3422\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/ramones-client-is-allocating-some-of-her-advertising-budget-to-youtube-to-take-advantage-of-affinity-audiences-she-wants-to-know-more-about-affinity-audiences-before-committing-any-resources\/\">Ramone\u2019s client is allocating some of her advertising budget to YouTube to take advantage of Affinity Audiences. She wants to know more about Affinity Audiences before committing any resources.<br \/>\nWhich of the following isn\u2019t a step Google uses to build an Affinity Audience for YouTube?<\/a><\/h2>\n<ul>\n<li id=\"685d\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Machine learning to scale<\/li>\n<li id=\"0245\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Surveys to validate results<\/li>\n<li id=\"fcc6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Signals to understand audience characteristics<\/li>\n<li id=\"485c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Emails to sign users up<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"889a\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-youtubes-awareness-ad-formats-uses-a-skippable-in-stream-format\/\">Which of YouTube\u2019s awareness ad formats uses a skippable in-stream format?<\/a><\/h2>\n<ul>\n<li id=\"19d9\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Video masthead<\/li>\n<li id=\"16c2\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for reach<\/li>\n<li id=\"8bde\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Outstream video<\/li>\n<li id=\"b1eb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper ads<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"83b5\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-are-the-three-key-reasons-advertisers-choose-youtube-to-help-build-their-brands\/\">What are the three key reasons advertisers choose YouTube to help build their brands?<\/a><\/h2>\n<ul>\n<li id=\"c5d7\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">YouTube has the fastest load times on any device, built-in developer tools, and guaranteed conversion costs.<\/li>\n<li id=\"02ab\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube has the most engaged audience, is powered by Google data and tools, and delivers proven results.<\/li>\n<li id=\"2576\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube has the lowest overall click costs, the widest range of third party tools, and standardized automation.<\/li>\n<li id=\"94af\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube has the largest technical support team, the cheapest ad placements, and an enormous asset library.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"5ca6\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-constitutes-a-video-engagement-conversion-in-a-trueview-for-action-campaign\/\">What constitutes a video engagement conversion in a TrueView for action campaign?<\/a><\/h2>\n<ul>\n<li id=\"21e6\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">User watches 10 seconds of the ad and converts within three days.<\/li>\n<li id=\"2e22\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User watches 10 seconds of the ad and converts within seven days.<\/li>\n<li id=\"9420\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User watches the entirety of the ad and coverts within 30 days.<\/li>\n<li id=\"2caf\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User sees an impression of the ad and converts within 24 hours.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"4348\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-video-format-is-available-on-google-video-partners\/\">Which video format is available on Google Video Partners?<\/a><\/h2>\n<ul>\n<li id=\"d1f2\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView discovery<\/li>\n<li id=\"4b76\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">YouTube home feed<\/li>\n<li id=\"c232\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Video masthead<\/li>\n<li id=\"8a14\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView in-stream<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"1bed\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-marketer-would-be-an-ideal-client-for-trueview-for-action\/\">Which marketer would be an ideal client for TrueView for action?<\/a><\/h2>\n<ul>\n<li id=\"59bf\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">A marketer who wants to use custom intent audiences to deliver a customizable and consistent call-to-action, driving clicks and website actions.<\/li>\n<li id=\"31fe\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">A business that wants to ensure brand impact and leverage the power of video by using Target Outranking Share bidding.<\/li>\n<li id=\"d538\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">A company that uses Target ROAS (return on ad spend) bidding and wants to make sure their ads are both consistent and can\u2019t be skipped.<\/li>\n<li id=\"8c90\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">An advertiser who doesn\u2019t have Google Ads conversion tracking enabled on video campaigns, but still wants the benefits of leveraging the power of video.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"ce98\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/based-on-googles-analysis-of-bumper-ads-what-caused-a-significant-increase-in-ad-recall\/\">Based on Google\u2019s analysis of bumper ads, what caused a significant increase in ad recall?<\/a><\/h2>\n<ul>\n<li id=\"5819\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">When the bumper ad was skippable.<\/li>\n<li id=\"5081\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">When consumers viewed a bumper ad three or more times.<\/li>\n<li id=\"090f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">When the bumper ad was shown on the right frame.<\/li>\n<li id=\"35a5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">When the bumper ad showed for 10 seconds.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"8d7e\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-is-a-key-benefit-of-bumper-ads\/\">Which is a key benefit of bumper ads?<\/a><\/h2>\n<ul>\n<li id=\"e2b2\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">They provide highly accurate real-time data.<\/li>\n<li id=\"79be\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They deliver comparable brand impact to TrueView for advertisers.<\/li>\n<li id=\"d90f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They can be purchased by CPD or CP.C<\/li>\n<li id=\"d64b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They\u2019re most successful with computer-based viewers.<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"65e3\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">They provide accurate signals.<\/li>\n<li id=\"3608\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They deliver maximum reach.<\/li>\n<li id=\"1be3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They produce detailed demographics.<\/li>\n<li id=\"ccea\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They create accurate customer match.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"dd2e\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-youtubes-ad-formats-target-high-intent-audiences-at-key-moments-of-making-a-buying-decision-and-help-them-make-the-purchase\/\">Which of YouTube\u2019s ad formats target high-intent audiences at key moments of making a buying decision, and help them make the purchase?<\/a><\/h2>\n<ul>\n<li id=\"b50b\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView discovery ads<\/li>\n<li id=\"f46c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for reach ads<\/li>\n<li id=\"60d7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView outstream ads<\/li>\n<li id=\"6b9e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">TrueView for action ads<\/li>\n<\/ul>\n<h2 data-selectable-paragraph=\"\"><\/h2>\n<h2 id=\"b772\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/aarons-client-is-an-architect-whod-like-to-use-youtube-to-reach-more-potential-customers-the-client-believes-one-generic-ad-should-be-enough-to-do-the-job-but-aaron-knows-that\/\">Aaron\u2019s client is an architect who\u2019d like to use YouTube to reach more potential customers. The client believes one generic ad should be enough to do the job, but Aaron knows that\u2019s a questionable approach.<br \/>\nWhat can Aaron tell the client about ad relevance on YouTube to change his mind?<\/a><\/h2>\n<ul>\n<li id=\"f7ae\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Viewers pay three times more attention to relevant ads than those aimed at generic audiences.<\/li>\n<li id=\"5bdd\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Viewers served relevant ads were five times more likely to write an online review of the business.<\/li>\n<li id=\"eef4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Viewers seeing relevant ads had larger transactions on average than those served generic ads.<\/li>\n<li id=\"d708\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Viewers can remember relevant ads twice as long as those aimed at generic audiences.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0bf6\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-report-should-you-produce-in-youtube-analytics-to-see-where-viewers-found-your-brands-content\/\">What report should you produce in YouTube Analytics to see where viewers found your brand\u2019s content?<\/a><\/h2>\n<ul>\n<li id=\"b0e0\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">The traffic sources report<\/li>\n<li id=\"1594\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The inbound visitor report<\/li>\n<li id=\"acd6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The mobile device report<\/li>\n<li id=\"4427\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">The viewer traffic report<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"cec9\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/the-youtube-masthead-is-effective-for-advertisers-with-which-goal\/\">The YouTube masthead is effective for advertisers with which goal?<\/a><\/h2>\n<ul>\n<li id=\"70cb\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Target audiences in a time of decision-making.<\/li>\n<li id=\"787f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Drive actions within their website.<\/li>\n<li id=\"7532\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Focus on high-impact placement for high visibility.<\/li>\n<li id=\"c342\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Replace TV campaigns and achieve maximum reach.<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"fdd4\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Drive actions within their website.<\/li>\n<li id=\"ece6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Drive a lift in ad recall and brand impact.<\/li>\n<li id=\"63bd\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target audiences in a time of decision-making.<\/li>\n<li id=\"c55e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Drive awareness for a new product launch.<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"4ac6\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Replace TV campaigns and achieve maximum reach.<\/li>\n<li id=\"2546\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Reach a massive audience around a tentpole event.<\/li>\n<li id=\"d01d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Get a high number of views at a low CPV.<\/li>\n<li id=\"fd65\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Conduct a long-term campaign at a reasonable cost.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"af99\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/you-want-to-use-video-ad-sequencing-frameworks-whats-one-important-data-signal-to-keep-in-mind-when-creating-your-youtube-campaign\/\">You want to use video ad sequencing frameworks.<br \/>\nWhat\u2019s one important data signal to keep in mind when creating your YouTube campaign?<\/a><\/h2>\n<ul>\n<li id=\"708f\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Unique User<\/li>\n<li id=\"2dba\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Past History<\/li>\n<li id=\"21fb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User Intent<\/li>\n<li id=\"7f4f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bounce Rate<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"9c07\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/hiros-construction-client-wants-to-reach-people-whove-shown-an-interest-in-purchasing-a-home-which-intent-audience-solution-should-hiro-recommend\/\">Hiro\u2019s construction client wants to reach people who\u2019ve shown an interest in purchasing a home.<br \/>\nWhich Intent audience solution should Hiro recommend?<\/a><\/h2>\n<ul>\n<li id=\"fed4\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Life Events audience<\/li>\n<li id=\"e273\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match audience<\/li>\n<li id=\"0a01\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Buy Habits audience<\/li>\n<li id=\"e78b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">New Changes audience<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"48e9\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/to-assist-advertisers-using-youtube-google-created-a-set-of-recommendations-based-on-successful-campaigns-known-as-the-abcds-match-each-recommendation-with-its-meaning\/\">To assist advertisers using YouTube, Google created a set of recommendations based on successful campaigns, known as the ABCDs.<br \/>\nMatch each recommendation with its meaning.<\/a><\/h2>\n<p id=\"829f\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Be clear on what the audience should do.<br \/>\nOpen YouTube ads with impact.<br \/>\nTap into emotion, audio, and pacing.<br \/>\nBrand naturally and with purpose.<\/p>\n<p id=\"3e83\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Direct<br \/>\nConnect<br \/>\nAttract<br \/>\nBrand<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"8f96\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/google-video-partners-are-partnerships-formed-through-which-ad-service\/\">Google Video Partners are partnerships formed through which Ad service?<\/a><\/h2>\n<ul>\n<li id=\"2055\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Search Ads<\/li>\n<li id=\"22ef\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google AdSense<\/li>\n<li id=\"5b6f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Analytics 360<\/li>\n<li id=\"4b43\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Marketing Platform<\/li>\n<\/ul>\n<p id=\"924c\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\">or<\/p>\n<ul>\n<li id=\"0d50\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Local Catalog ads<\/li>\n<li id=\"ed6d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google My Business<\/li>\n<li id=\"f2da\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google AdMob<\/li>\n<li id=\"adb4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Showcase ads<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"46b5\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Ad Manager<\/li>\n<li id=\"76fa\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Shopping<\/li>\n<li id=\"ff79\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Search Ads<\/li>\n<li id=\"e2ab\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Tag Manager 360<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"65a3\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-two-are-ideal-advertisers-for-custom-intent-audiences-choose-two\/\">Which two are ideal advertisers for Custom Intent audiences? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"0354\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Advertisers looking to expand their non-brand search campaigns.<\/li>\n<li id=\"df51\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Advertisers labeled enterprise with budgets that exceed $100,000.<\/li>\n<li id=\"b9ce\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Advertisers who want improvement without installing conversion tags.<\/li>\n<li id=\"1cdc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Advertisers with only video campaigns and a budget of at least $500.<\/li>\n<li id=\"117e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Advertisers using conversion tracking in their video campaigns.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0d03\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-statement-is-true-about-non-skippable-in-stream-ads\/\">Which statement is true about non-skippable in-stream ads?<\/a><\/h2>\n<ul>\n<li id=\"df21\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Non-skippable in-stream ads are available on YouTube and advertiser websites.<\/li>\n<li id=\"93cc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are available in auction or as a reservation buy.<\/li>\n<li id=\"51a0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads can be bought on target CPM or CPD.<\/li>\n<li id=\"9b54\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are six-second ads that show before a video.<\/li>\n<\/ul>\n<p id=\"7613\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\">or<\/p>\n<ul>\n<li id=\"fee2\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Non-skippable in-stream ads are available on YouTube and Google Maps.<\/li>\n<li id=\"45d9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are six-second ads that show before a video.<\/li>\n<li id=\"aa08\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are bought on target CPM through Google Ads.<\/li>\n<li id=\"93e1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads complement TV campaigns and incremental reach.<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"57da\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Non-skippable in-stream ads are available on YouTube and advertiser websites.<\/li>\n<li id=\"55fb\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are most similar to ads shown on TV.<\/li>\n<li id=\"ece5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are six-second ads that show before a video.<\/li>\n<li id=\"89c7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Non-skippable in-stream ads are bought on target CPM or CPV through Google Preferred.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"5fee\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/match-the-youtube-customer-with-the-google-audience-signal-type-that-helps-advertisers-connect-with-that-customer\/\">Match the YouTube customer with the Google Audience Signal type that helps advertisers connect with that customer.<\/a><\/h2>\n<p style=\"padding-left: 30px;\">People who frequent fast-food restaurants<br \/>\nPeople who have recently gotten married<br \/>\nPeople who are searching reviews on lawn mowers<br \/>\nPeople who blog about hunting<\/p>\n<p style=\"padding-left: 30px;\">Custom Affinity audiences<br \/>\nIn-Market audiences<br \/>\nConsumer Patterns<br \/>\nLife Event<\/p>\n<p>or<\/p>\n<p id=\"9c90\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">People who recently had a baby<br \/>\nPeople who are subscribed to channels about cars<br \/>\nPeople who frequent outdoor product stores<br \/>\nPeople who are searching for dog food on shopping sites<\/p>\n<p id=\"f1a1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Life Event<br \/>\nCustom Affinity audiences<br \/>\nConsumer Patterns<br \/>\nIn-Market audiences<\/p>\n<p>or<\/p>\n<p id=\"a933\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">People who read reviews on car stereos<br \/>\nPeople who frequently go on cruises<br \/>\nPeople who have recently retired<br \/>\nPeople who answer forum questions about horses<\/p>\n<p id=\"84f2\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\" style=\"padding-left: 30px;\" data-selectable-paragraph=\"\">Custom Affinity audiences<br \/>\nIn-Market audiences<br \/>\nConsumer Patterns<br \/>\nLife Event<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"031d\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/whats-one-of-google-and-youtubes-awareness-products\/\">What\u2019s one of Google and YouTube\u2019s awareness products?<\/a><\/h2>\n<ul>\n<li id=\"e115\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">TrueView for Reach<\/li>\n<li id=\"a767\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Remarketing<\/li>\n<li id=\"0664\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Affinity<\/li>\n<li id=\"f9b1\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">In-Market audiences<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"fa8c\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Video Masthead<\/li>\n<li id=\"4dc5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Customer Match<\/li>\n<li id=\"0525\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">First-party data<\/li>\n<li id=\"77dc\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Life Events<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"ac54\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Intent Audiences<\/li>\n<li id=\"6b4b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Signals<\/li>\n<li id=\"3f94\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Bumper Ads<\/li>\n<li id=\"9823\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"3222\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-two-google-audience-solutions-use-first-party-data-choose-two\/\">Which two Google audience solutions use first-party data? (Choose two.)<\/a><\/h2>\n<ul>\n<li id=\"8975\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Remarketing<\/li>\n<li id=\"cb56\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Similar Audience<\/li>\n<li id=\"d1e5\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Detailed Demographics<\/li>\n<li id=\"095c\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Custom Affinity<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"d8e6\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-statement-is-true-about-bumper-ads\/\">Which statement is true about bumper ads?<\/a><\/h2>\n<ul>\n<li id=\"845a\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">They\u2019re purchased on a cost-per-view basis.<\/li>\n<li id=\"473d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They\u2019re available on YouTube and Google Search.<\/li>\n<li id=\"b9e4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They\u2019re designed for a mobile-first world.<\/li>\n<li id=\"152b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They have the lowest CPM among outstream formats.<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"7840\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">They\u2019re a 15-second, skippable, in-stream ad format.<\/li>\n<li id=\"327e\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They\u2019re bought on a cost-per-view basis.<\/li>\n<li id=\"c372\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They run outside of a video stream.<\/li>\n<li id=\"6ca3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They can be purchased through Google Ads or Google Preferred.<\/li>\n<\/ul>\n<p>or<\/p>\n<ul>\n<li id=\"610e\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">They\u2019re in-stream ads that appear following a video.<\/li>\n<li id=\"74e7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They\u2019re in-stream ads, skippable after five seconds.<\/li>\n<li id=\"bf5b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They\u2019re located at the top of the YouTube video home feed.<\/li>\n<li id=\"5b38\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">They provide reach, frequency, and brand awareness.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"a97c\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-is-a-key-benefit-of-trueview-discovery\/\">Which is a key benefit of TrueView discovery?<\/a><\/h2>\n<ul>\n<li id=\"5ed5\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">It optimizes delivery to users who are most likely to buy.<\/li>\n<li id=\"4717\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It drives users to click a link or take action on an ad.<\/li>\n<li id=\"40b8\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It helps advertisers maximize views.<\/li>\n<li id=\"9ad7\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">It reaches users scrolling down the YouTube home page.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"df67\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/of-the-two-bidding-strategies-you-can-use-with-your-trueview-for-action-campaign-which-captures-as-many-valuable-actions-as-possible-within-a-given-budget\/\">Of the two bidding strategies you can use with your TrueView for action campaign, which captures as many valuable actions as possible within a given budget?<\/a><\/h2>\n<ul>\n<li id=\"ee80\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Target cost-per-view<\/li>\n<li id=\"86d9\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Target return on ad spend<\/li>\n<li id=\"86a6\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Maximize clicks<\/li>\n<li id=\"d6ab\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Maximize conversions<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0114\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-does-an-advertiser-benefit-from-using-google-trends\/\">How does an advertiser benefit from using Google Trends?<\/a><\/h2>\n<ul>\n<li id=\"f772\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Trends can plan an ad campaign by trendspotting and nowcasting.<\/li>\n<li id=\"eed4\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Trends can browse case studies showing how past ad campaigns have succeeded.<\/li>\n<li id=\"929f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Trends can discover the top questions their target audience is asking.<\/li>\n<li id=\"359f\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Trends can validate an idea by asking the audience directly.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"0057\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-counts-as-a-view-through-conversion-in-a-trueview-for-action-campaign\/\">What counts as a view-through conversion in a TrueView for action campaign?<\/a><\/h2>\n<ul>\n<li id=\"b867\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">User clicks on an element of the ad and converts within 24 hours.<\/li>\n<li id=\"a72b\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User sees just an impression of the ad and converts within three days.<\/li>\n<li id=\"304a\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User sees just an impression of the ad and converts within 24 hours.<\/li>\n<li id=\"38d0\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">User clicks on an element of the ad and converts within three days.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"7c61\" class=\"mj mk cv bc bb ha ml mm mn mo mp mq mr ms mt mu mv\" data-selectable-paragraph=\"\"><a href=\"https:\/\/www.certificationanswers.com\/en\/janine-recommends-using-a-customer-match-audience-on-youtube-so-a-client-can-reach-existing-customers-where-does-janine-upload-customer-information-such-as-e-mail-addresses-to-start-the-customer-ma\/\">Janine recommends using a Customer Match audience on YouTube so a client can reach existing customers.<br \/>\nWhere does Janine upload customer information, such as e-mail addresses, to start the Customer Match process?<\/a><\/h2>\n<ul>\n<li id=\"0f57\" class=\"kd ke cv bc kf b kg mw ki mx kk my km mz ko na kq\">Google Play and Display Pack 360<\/li>\n<li id=\"346d\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Lens and Search &amp; Display<\/li>\n<li id=\"ac09\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Ads and Display &amp; Video 360<\/li>\n<li id=\"43c3\" class=\"kd ke cv bc kf b kg kh ki kj kk kl km kn ko kp kq\">Google Drive and YouTube Premium<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div>\n<div><strong>Knowledge Check Assessment<\/strong><\/div>\n<div><\/div>\n<div>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/true-or-false-google-audiences-are-updated-on-every-impression-so-advertisers-can-reach-only-the-most-relevant-consumers-on-youtube\/\">True or false? Google audiences are updated on every impression, so advertisers can reach only the most relevant consumers on YouTube.<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">True<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">False<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-the-following-is-not-an-example-of-detailed-demographics\/\">Which of the following is not an example of Detailed Demographics?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Car ownership status<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Homeownership status<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Marital status<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Parenting stages<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/you-want-to-find-new-high-value-customers-using-their-data-which-audience-solution-should-you-use\/\">You want to find new, high-value customers using their data. Which audience solution should you use?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Affinity<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Customer Match<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In-Market<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Similar Audiences<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/you-want-to-re-engage-with-people-from-your-crm-database-that-bought-something-from-your-website-in-the-past-six-months-which-audience-solution-should-you-use\/\">You want to re-engage with people from your CRM database that bought something from your website in the past six months. Which audience solution should you use?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Affinity<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Custom Affinity<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Customer Match<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In-Market<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/you-want-to-reach-people-who-are-searching-for-content-about-the-manchester-united-football-club-which-audience-solution-should-you-use\/\">You want to reach people who are searching for content about the Manchester United Football Club. Which audience solution should you use?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Affinity<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Custom Affinity<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Customer Match<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Detailed Demographics<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/the-four-essential-freedoms-that-define-youtubes-values-are-freedom-of-expression-freedom-of-opportunity-freedom-of-information-and-freedom-to-belong\/\">The four essential freedoms that define YouTube\u2019s values are freedom of expression, freedom of opportunity, freedom of information, and freedom to belong.<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">True<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">False<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-the-following-is-not-a-top-reason-why-users-choose-youtube\/\">Which of the following is not a top reason why users choose YouTube?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">To connect with a community<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">To engage with creators<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">To upload photos<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">To watch rich and diverse content<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-of-these-is-not-an-example-of-advanced-audiences\/\">Which of these is not an example of Advanced Audiences?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Affinity<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In-market<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Life events<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Males 21-34<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-can-you-create-video-ads-to-maximize-effectiveness-on-youtube\/\">How can you create video ads to maximize effectiveness on YouTube?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Build from the ground up rather than modifying your TV spot<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cut your TV spot into :30 and :15 video ads<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Rebuild your TV spots into :30, :15, and :06 video ads<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Repurpose your TV spots on YouTube \u2013 it&#8217;s all video<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/how-can-you-produce-video-ads-to-perform-well-on-youtube\/\">How can you produce video ads to perform well on YouTube?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Frame tightly and pace moderately<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Frame tightly and pace quickly<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Frame widely and pace moderately<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Frame widely and pace quickly<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/according-to-ipsos-eye-tracking-research-approximately-how-much-tv-advertising-goes-unseen\/\">According to Ipsos eye-tracking research, approximately how much TV advertising goes unseen?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">25%<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">40%<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">55%<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">70%<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-is-a-best-practice-for-creating-effective-bumper-ads\/\">Which is a best practice for creating effective bumper ads?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Build a single bumper ad to convey your entire message<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Cut down your :30 TV spot<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Don&#8217;t include branding<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Focus on a single product, feature, or brand message<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-report-shows-how-long-a-video-was-watched-in-aggregate\/\">Which report shows how long a video was watched in aggregate?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Analytics report<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Audience report<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Audience retention report<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Watch time report<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-youtube-storytelling-technique-describes-when-a-video-ad-changes-based-on-a-persons-viewing-context\/\">Which YouTube storytelling technique describes when a video ad changes based on a person&#8217;s viewing context?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Tease, amplify, echo<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The direct shot<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The follow-up<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The mini-series<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/your-client-is-an-online-car-marketplace-which-audience-solution-can-help-your-clients-campaign-reach-people-in-the-car-buying-process\/\">Your client is an online car marketplace. Which audience solution can help your client&#8217;s campaign reach people in the car buying process?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Consumer patterns<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Custom affinity audiences<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In-market audiences<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Life Events<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400; color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.certificationanswers.com\/en\/match-each-ad-format-to-its-primary-marketing-objective-drag-and-drop-each-item-into-the-correct-box\/\">Match each ad format to its primary marketing objective. Drag and drop each item into the correct box.<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0Bumpers<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0TrueView for action<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0TrueView discovery<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0Masthead<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Consideration<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Awareness<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Awareness<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Action<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.certificationanswers.com\/en\/match-each-type-of-trueview-ad-to-its-bidding-approach\/\">Match each type of TrueView ad to its bidding approach.<\/a><\/span>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0TrueView in-stream<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0TrueView for action<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0TrueView for reach<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0TrueView discovery<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CPA<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CPM<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CPV<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CPA<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/true-or-false-trueview-ads-on-google-video-partners-drive-as-much-lift-in-ad-recall-as-trueview-on-youtube\/\">True or False? TrueView ads on Google Video Partners drive as much lift in ad recall as TrueView on YouTube.<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">True<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">False<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/where-does-a-youtube-masthead-ad-unit-run\/\">Where does a YouTube masthead ad unit run?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Across specific sites within the Google Display Network<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">YouTube homepage<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">YouTube search results page<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">YouTube watch page<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/which-ad-format-typically-has-the-lowest-cpm-among-in-stream-video-ads-and-is-also-eligible-to-serve-more-frequently-particularly-on-mobile-devices\/\">Which ad format typically has the lowest CPM among in-stream video ads and is also eligible to serve more frequently, particularly on mobile devices?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Bumpers<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Masthead<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">TrueView discovery<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">TrueView in-stream<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><a href=\"https:\/\/www.certificationanswers.com\/en\/custom-intent-audiences-allows-advertisers-to-reach-users-on-youtube-that-were-previously-searching-for-particular-queries-across-which-of-the-following-properties\/\"><span style=\"font-weight: 400;\">Custom Intent audiences allows advertisers to reach users on YouTube that were previously searching for particular queries across which of the following properties?<\/span><\/a><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">YouTube mobile app<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google Display Network<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Google Search<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">All of the above<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/online-conversions-measured-for-trueview-for-action-come-from-three-different-events-match-each-event-to-its-correct-conversion-type\/\">Online conversions measured for TrueView for action come from three different events. Match each event to its correct conversion type.<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0Video engagement<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0Click-through conversion<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u00a0View-through conversion<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">User clicks on an element of the ad and converts within 30 days<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">User sees an impression of the ad and converts within 24 hours<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">User watches 10 seconds of the ad and converts within three days<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/what-type-of-advertiser-is-a-good-fit-for-trueview-for-action\/\">What type of advertiser is a good fit for TrueView for action?<\/a>\u00a0<\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Advertiser looking to improve their brand image<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">An advertiser who\u2019s looking for brand impact such as driving Brand Lift metrics<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">An advertiser who\u2019s looking to drive clicks to their website for on-site conversions<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">An advertiser who\u2019s looking to maximize reach and cares about driving views<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.certificationanswers.com\/en\/youtube-for-action-is-comprised-of-formats-powered-by-smart-bidding-for-conversions-or-conversion-values-what-two-elements-are-necessary-for-its-success\/\">YouTube for action is comprised of formats powered by Smart Bidding for conversions or conversion values. What two elements are necessary for its success?<\/a>\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Select All Correct Responses<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Advertiser must have run video ads before<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Advertiser must use DV360 for measurement<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Intent-rich audiences<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lower funnel measurement<\/span><\/li>\n<\/ul>\n<\/div>\n<div><\/div>\n<\/div>\n<div><\/div>\n<div id=\"muteYouTubeVideoPlayer\"><\/div>\n<div class=\"b3cd6887acdafe2b327867b60ef6c5e5\" data-index=\"2\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<!-- link-adaptable -->\r\n<ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3365192051533074\" data-ad-slot=\"9455629345\" data-ad-format=\"link\" data-full-width-responsive=\"true\"><\/ins>\r\n<script>(adsbygoogle = window.adsbygoogle || []).push({});<\/script>\n<\/div>\n<p><script async=\"\" src=\"https:\/\/www.youtube.com\/iframe_api\"><\/script><br \/>\n<script>\n function onYouTubeIframeAPIReady() {\n var player;\n player = new YT.Player('muteYouTubeVideoPlayer', {\n videoId: '2bp51KETzoY', \/\/ El ID del video de Youtube\n width: 560, \/\/ Ancho del reproductor (en px)\n height: 316, \/\/ Alto del reproductor (en px)\n playerVars: {\n autoplay: 1, \/\/ Auto-play cuando la p\u00e1gina cargue\n controls: 1, \/\/ Mostrar los botones de pause\/play en el reproductor\n showinfo: 0, \/\/ Esconder el titulo del v\u00eddeo\n modestbranding: 1, \/\/ Esconder el logo de YouTube\n loop: 1, \/\/ Reproducir el v\u00eddeo en bucle\n fs: 0, \/\/ Esconder el bot\u00f3n de mostrar en pantalla completa\n cc_load_policy: 0, \/\/ Escoder los subtitulos que se muestran por defecto\n iv_load_policy: 3, \/\/ Escoder las anotaciones que se muestran por defecto\n autohide: 0 \/\/ Esconder los controles del v\u00eddeo cuando se est\u00e9 reproduciendo\n },\n events: {\n onReady: function(e) {\n e.target.mute();\n }\n }\n });\n}\n<\/script><\/p>\n<div><\/div>\n<div style=\"text-align: center;\"><a class=\"button\" href=\"https:\/\/www.certificationanswers.com\/en\/exams-answers-2\/#ert_pane1-0\">Get Certified in Google Ads Video Advertising\u00a0Now!!!<\/a><\/div>\n<p>&nbsp;<\/p>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Google AdWords Video Advertising is now\u00a0Google Ads Video Advertising Certification Assessment Answers . This exam covers basic and advanced concepts, including best practices for creating, managing and optimizing video advertising campaigns across YouTube and the web. Google Ads Video Certification is available in a new Google Academy for Ads experience \u2014 SkillShop. During the exam [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[186],"tags":[],"class_list":["post-9084","post","type-post","status-publish","format-standard","category-certifications","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google Ads Video Advertising Certification Assessment Answers - Updated - Desamark<\/title>\n<meta name=\"description\" content=\"Google AdWords Video Advertising is now\u00a0Google Ads Video Advertising Certification Assessment Answers . 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